Denis Lates: Design Lead in Fircrest, WA

Denis Lates

Design Lead
Fircrest | United States
Skills

No information

Interests

No information

Industries

No information

Work experience
Image OLD NAVY

OLD NAVY

Design Lead | 06/2019 - Current

06/19 Lead designer for men's outerwear, swim, and lounge. Managing a team of two direct reports, two cad designers and one graphic designer in collection development. Focusing on growing the franchise items and developing trend items. 04/20 Head of men concept working on runway reports, forecasting upcoming season and color direction. 08/20 Lead designer of Boys responsible for knit, sweater, eece and lounge assortment. Managing a team of one direct report, two cad designer and two graphic designers. Creating commercial designs that re ect the conceptual direction and business strategy of the company.
Image NORDSTROM

NORDSTROM

SENIOR DESIGNER | 11/2013 - 02/2019

Responsible for designing three private label men's brands in all categories. Worked with marketing to develop key looks for the E-Commerce department leading to a steady growth YoY. Led Nordstrom Men's Shop to becoming a staple brand hitting over $100M in sales in 2016 and re-launched a Nordstrom brand increasing sales from 2M to 10M in a two year turnaround.
Image HOLLISTER CO

HOLLISTER CO

SENIOR DESIGNER | 02/2013 - 11/2013

Managed a team of nine direct reports for design and development for all men's knit categories. Partnered with overseas factories to optimize designs and minimized rework cost by working with manufacturing, assembly, product development, and staging personnel - internal and external. Worked directly with technical design team to ensure t and production was consis- tent with brand vision. Designed all product for basic silhouettes which consisted of $300M in sales annually.
Image ABERCROMBIE & FITCH

ABERCROMBIE & FITCH

SENIOR DESIGNER | 05/2010 - 02/2013

Lead designer for men's henley and polo categories. Mentored three junior designers, focusing on growing and cultivating junior talent while managing a team of eight direct reports. Headed up the polo business which was the highest growing product while in charge of that category.
Image URBAN OUTFITTERS

URBAN OUTFITTERS

DESIGNER | 11/2006 - 05/2010

Designed and developed all knit and sweater categories across seven private label brands and partnered with design director leadership to create on trend and engaging product presenta- tion. Optimized designs and work with production designers to execute overarching ideas, re-purposed work, or design from scratch.
Image OLIVER HAZARD

OLIVER HAZARD

FREELANCE DESIGNER | 05/2005 - 11/2006

Supported factory through the development of new silhouettes, sweater, and stitch develop- ment. Building relations with the Sales team for better understanding on selling product based on trend deck for new seasons. Created a library of stitches in core yarns for future develop- ment. PROFICIENCIES Flex PLM / Web PDM Adobe Creative Suite Microsoft O ce Programs Sketch/Technical Drawing In-Depth Knowledge of Fabric, Printing, and Wash Process
NetworkingJobsCompaniesAbout UsLog Out
Malakye logoPrivacy PolicyUser Agreement
1501 Lincoln Blvd.#1014 Venice, CA. 90291