Derek Svitko: Prop/Set Stylist in Pittsburgh, PA

Style product, places, and people for companies around the country

• Plan and administer all business marketing operations and advertisement campaigns that eventually generated a 400% increase in web traffic in 4 months • Partner with vendors on new marketing strategies and ensure clients have all creative assets for private label advertisements/ecommerce (i.e. Costco, Walmart, Kohl’s) • Launched, monitor, and maintain ecommerce websites utilizing Shopify. • Creative copy write al digital marketing and ecomm. • Develop/maintain social brand influencer program • Monitor all corporate social media accounts and websites to ensure positive online presence. Within 3 months, connected an audience of 5,000 through Instagram, Twitter and Facebook for business. • Manage and deploy marketing specialist, graphic designers and photographer with creative direction and project management. • Creative project production including photography, art direction, creative direction, scouting, and talent acquisition. • Create reports to track and present marketing analysis using Google SEO analytics and market research. • Organize and maintain all digital multimedia content using Cloud Server, Google Drive and Dropbox.

• Maintain a professional relationship with Dick’s Sporting Goods and its subsidiaries. Create new relationships with other brands like GNC and Thermo Fisher Scientific. • Present creative solutions for all photographic needs in all areas of advertising/marketing-Product Development, Tab, E-commerce, Direct Mail, Signage • Develop and maintain brand specific styling. Merchandise styled on form, off form (lay down), lifestyle (model), and on location • Attend weekly pre-production meetings internally and with the client to determine the breadth of future projects. Discuss solutions to accommodate the clients’ timeline and creative needs. • Set shooting schedule and ensure that deadlines are met • Train/develop other stylists on new styling techniques • Creative project production that includes; building sets, scouting locations, booking models and hair/makeup. • Communicate the needs of the client with modeling agencies, sports teams/facilities, or hair/make-up stylist. Negotiate price and usage with agencies, sports facilities or the city. • Locate and purchase props and/or background materials • Manage budgets per individual shoot

• Train employees in new techniques and standards • Schedule merchandisers • Map floor sets • Create new merchandise layouts • Style mannequins per section • Execute updates weekly and floor sets seasonally • Update interior and window mannequins weekly • Open stores nationwide • Responsible for all stores in the Pittsburgh district- 7 total • Ensured that all visual presentations were maintained to company standard • Provide visual substitutions when needed • Met weekly with district manager to discuss store standards and possible changes that need to be made