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Marketing Communications Administrator

Digital & Media

Innovative, diverse and effective Marketing and Communications Professional with more than 8 years experience to support business-to-business (B2B) and business-to-consumer (B2C) marketing initiatives.

Nature's Best, powered by KeHE Distributors, is a California-based wholesale-distributor of Natural & Organic products. 

KeHE Distributors, LLC (KeHE) provides Natural & Organic, Specialty & Gourmet, International & Multicultural and Fresh products to natural food stores, chain grocery stores, independent grocery stores and other specialty product retailers throughout North America. 

Professional Responsibilities:

• Develop and implement effective marketing communication initiatives and strategies. 
• Aligns with broader team/company campaign initiatives to drive content strategy. 
• Assists in market research and evaluation. 
• Maintains and creates comprehensive reporting tools. 
• Keeps up-to-date of current industry trends and new technologies to improve digital strategy/content. 
• Managing the day-to-day correspondence with retailers and suppliers for publications, trade shows and in-house promotional programs.
• Oversee the monthly promotional and buyers publications (creation, printing and distribution).
• Work with commercial print vendors according to strict guidelines.
• Coordinate annual trade shows, managing budgets for show and planning all associated events.
• Maintain relationships with suppliers, brokers, retailers and trade partners to achieve quality objectives. 
• Coordinates with Marketing, Sales and other departments to fulfill marketing collateral.
• Oversee marketing and strategy related projects from start to finish. 
• Ensures marketing materials and website are up-to-date and adhere to corporate messaging standards.

Find out detailed information about Desiree Rosas, Marketing Communications Administrator in Anaheim, CA

Desiree Rosas: Marketing Communications Administrator in Anaheim, CA

Desiree Rosas

California State Polytechnic University, Pomona, CA