Diana Tackaert: Marketing & Business Development in San Diego, CA

Develop opportunities such as club licensing and funding strategies (Secured 112% growth between 2015-2018) | Lead nonprofit club marketing, fundraising and PR | Serve as website and social media manager | Assist with event planning and promotion (i.e. Annual Dinner Gala, Golf Tournament, Raffle and 5K) | Develop club newsletters| Maintain internal company communication via email, phone, and in person meetings | Work closely with 50+ coaches and 100+ managers on a weekly basis for all customer service needs | Recognized as the 2016 Staff Member of the Year.

Work with club leadership for strategic season planning | Establish targeted initiatives to engage with the San Diego community | Oversee social media strategy | Deploy newsletters to season ticket holders and partners | Work closely on club PR and ticket sales | Responsible for creative digital design of digital & print media | Contact vendors and partners for home games to maximize exposure | Manage the apparel line.

Responsible for branding development and awareness | Coordinated website design and production | Managed social media accounts | Developed marketing strategies | Designed weekly newsletters | Maintained optimal customer relationship skills| Worked closely on event promotion alongside other department leaders.

Managed marketing strategies | Implemented CRM Strategy to increase exposure | Utilized data to create targeted marketing campaigns | Gained knowledge in E-commerce Management | Was responsible for content and copywriting | Served as the liaison for 70+ retail stores. Through the utilization of the best practices in CRM, drove improvements in the acquisition and retention metrics, built a better customized segmentation and more personal consumer experiences in the retail environment.