DIVYA RAI: in Halifax, NS

DIVYA RAI

Halifax | CA
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Image Halifax, NovaScotia

Halifax, NovaScotia

Digital Campaign Manager | 04/2019 - 04/2019

different platforms: --Google Ad manager, Programmatic, • Manage the implementation, tracking and measurement of marketing campaign. Email marketing -Mailchip • Working with various marketing automation and email Facebook Ad and Geofencing marketing platforms. • Ensure that the organisation's brand and identity is adhered Working on marketing to in campaigns and in all communication channels. Deliver automation platform like regular reports of campaign results. Hubspot. • Experience in facilitating discussions amongst multiple Hand on experience in stakeholders, preferably experience managing analytics platforms • in professional services environment interfacing with clients to track campaigns like Google and vendors Analytics. • Liaising and managing design and print teams and suppliers. Carry out detailed initial search engine optimization In-depth experience with analysis/audits. search engine marketing, • Collaborate with the cross-functional team (developers, display advertising networks business analysts, creatives, QA and digital project and re-targeting managers) as needed to support high quality campaign builds. • Manage email marketing campaigns via marketing automation platform, including development of workflows, email setup, list management, form creations and A/B testing. • Working in fast paced environment and using tools like JIRA. • Identify, evaluate and improving campaigns to improve effectiveness, efficiency and quality of service. 1 Result Project Assistant (Digital Messaging Project)
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