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Consulting – Business Development/Operations

Accounting & Finance

Entrepreneurial Business Executive with MBA Degree and more than 15 years of experience overseeing product development and marketing initiatives on behalf of fast-growing companies across technology, retail and healthcare sectors. Track record of establishing impactful brand partnerships with industry-leading entities, introducing lucrative strategies leading to substantial increases in revenue. Enterprise leader with desire to use skill set to exceed goals in a forward-looking business culture.

• Providing complete business formation, strategy, and vision with CEO in the hemp processing industry.
• Established validity with research and insights into business model, marketplace trends, consumer segments and legislation.
• Built investment pitch deck and pro forma as primary capital raising tools utilizing personal network to present and establish introductions to multiple angel, private equity, and venture capital groups.
• Devised and leading go-to-market strategy including national strategic partnerships to generate revenue.

• Created go-to-market action plan for SaaS platform that helps organizations implement corporate wellness initiatives.
• Revamped and improved product positioning and pricing models to accelerate growth in direct collaboration with CEO.
• Revised messaging and value propositions to align with customer needs and differentiate from competitors.
• Secured enterprise, reseller and health plan leads with large national prospects such as Cambia Health Solutions, Alliant insurance services, and BlueCross BlueShield to bolster sales within the first 30 days.

Consultant - Business Development/Strategic Growth

• Directed brand development initiatives on behalf of live streaming provider generating over $5 million in annual revenue with platforms delivering comprehensive analytics services, marketing offerings and advanced training capabilities.
• Implemented business development strategies for innovative start-ups and established enterprises across healthcare, hardware and housewares sectors, reporting directly to CEO.
• Successfully established new accounts with leading organizations including Providence Health & Services, Pendleton, Invacare and Sherwin Williams, securing more than $500,000 in new annual recurring revenue during tenure.
• Established strategic partnerships with industry/trade associations, launching new referral program with IBM and earning recognition as exclusive streaming platform for supplier contracts.

Senior Director - Business Development

• As acting CEO, managed operations of leading paint company generating nearly $4 million in yearly revenue, interfacing with multinational retailers including Home Depot, Lowe’s and Ace Hardware.
• Contributed to up to 150% YOY revenue growth, solidifying exclusive partnerships with popular lifestyle brands such as Crate & Barrel, Serena & Lily and Rejuvenation.
• Developed in-depth product training initiatives accessed by more than 2,000 associates nationwide, promoting alignment with vendor processes and brand specifications.
• Implemented e-commerce strategies through Amazon and Target, representing up to 40% of total yearly revenue.
• Led all merger and acquisition-related initiatives, serving as primary contact with private equity associates.

Interim CEO / Vice President - Business Development

• Managed all aspects of marketing and sales processes on behalf of eco-friendly dry-cleaning retail chain w/ regional delivery services, establishing commercial partnerships and securing corporate accounts in new markets.
• Achieved 30% revenue increase within first month of hire, introducing eco-partner program with 100+ new businesses.
• Developed impactful public relations campaign which led to regional media coverage, securing placements through The Oregonian, Portland Business Journal and Oregonlive.com.
• Trained and supervised account management specialists, outlining impactful relationship management strategies which led to multiple lucrative partnerships with organizations employing over 1,000 staff.

Vice President – Marketing & Sales

• Launched ethically-sourced, socially-responsible luxury clothing brand, successfully raising more than $350,000 in capital in less than 30 days to expand manufacturing and development operations.
• Directed all aspects of product development and marketing initiatives, establishing target market, creating business plan and preparing financial projections to showcase brand viability.
• Improved cost-efficiency by 50%, establishing supplier relationships and negotiating terms to optimize margins.
• Trained and supervised staff, promoting adherence to brand mission and relationship management guidelines.

Interim CEO

• Oversaw regional business operations and marketing initiatives for medical technology company, creating innovative products to expand quality of life for individuals with physical impairments.
• Consistently exceeded revenue targets throughout the Pacific Northwest, expanding market presence and exceeding annual sales goals of $1.2 million by over 15%.
• Established educational seminars with nationally-recognized clinicians, creating framework showcasing key features which was rolled out nationwide, outlining benefits and competitive advantage of products.
• Achieved significant expansion in network of vendors and partners, successfully increasing territory-wide demand.
• Earned recognition out of 35 managers to exceed each monthly sales goal, hitting 115% of annual sales targets.

Manager - Northwest Territory Sales

• Lead sales team to grow revenue from $0 to $3 million annually over four years.
• Established and managed over 18 national accounts representing over 4,500+ medical suppliers and medical facilities.
• Launched product placement and sales campaigns with 10+ NBA teams and 2002 Paralympics
• Developed and managed outside manufacture reps and delivered product presentations/demonstrations for groups ranging up to 100+ persons.
• Created feedback loop for customers and partner companies to facilitate input for new product innovations directly to R&D team for integration.

Co-Founder/Manager – Sales

Find out detailed information about DJ Widmer, Consulting – Business Development/Operations in Portland, OR

DJ Widmer: Consulting – Business Development/Operations in Portland, OR

DJ Widmer

Concordia University

University of Portland