DJ Widmer: Consulting – Business Development/Operations in Portland, OR

• Providing complete business formation, strategy, and vision with CEO in the hemp processing industry. • Established validity with research and insights into business model, marketplace trends, consumer segments and legislation. • Built investment pitch deck and pro forma as primary capital raising tools utilizing personal network to present and establish introductions to multiple angel, private equity, and venture capital groups. • Devised and leading go-to-market strategy including national strategic partnerships to generate revenue.

• Created go-to-market action plan for SaaS platform that helps organizations implement corporate wellness initiatives. • Revamped and improved product positioning and pricing models to accelerate growth in direct collaboration with CEO. • Revised messaging and value propositions to align with customer needs and differentiate from competitors. • Secured enterprise, reseller and health plan leads with large national prospects such as Cambia Health Solutions, Alliant insurance services, and BlueCross BlueShield to bolster sales within the first 30 days.

• Directed brand development initiatives on behalf of live streaming provider generating over $5 million in annual revenue with platforms delivering comprehensive analytics services, marketing offerings and advanced training capabilities. • Implemented business development strategies for innovative start-ups and established enterprises across healthcare, hardware and housewares sectors, reporting directly to CEO. • Successfully established new accounts with leading organizations including Providence Health & Services, Pendleton, Invacare and Sherwin Williams, securing more than $500,000 in new annual recurring revenue during tenure. • Established strategic partnerships with industry/trade associations, launching new referral program with IBM and earning recognition as exclusive streaming platform for supplier contracts.

• As acting CEO, managed operations of leading paint company generating nearly $4 million in yearly revenue, interfacing with multinational retailers including Home Depot, Lowe’s and Ace Hardware. • Contributed to up to 150% YOY revenue growth, solidifying exclusive partnerships with popular lifestyle brands such as Crate & Barrel, Serena & Lily and Rejuvenation. • Developed in-depth product training initiatives accessed by more than 2,000 associates nationwide, promoting alignment with vendor processes and brand specifications. • Implemented e-commerce strategies through Amazon and Target, representing up to 40% of total yearly revenue. • Led all merger and acquisition-related initiatives, serving as primary contact with private equity associates.

• Managed all aspects of marketing and sales processes on behalf of eco-friendly dry-cleaning retail chain w/ regional delivery services, establishing commercial partnerships and securing corporate accounts in new markets. • Achieved 30% revenue increase within first month of hire, introducing eco-partner program with 100+ new businesses. • Developed impactful public relations campaign which led to regional media coverage, securing placements through The Oregonian, Portland Business Journal and Oregonlive.com. • Trained and supervised account management specialists, outlining impactful relationship management strategies which led to multiple lucrative partnerships with organizations employing over 1,000 staff.

• Launched ethically-sourced, socially-responsible luxury clothing brand, successfully raising more than $350,000 in capital in less than 30 days to expand manufacturing and development operations. • Directed all aspects of product development and marketing initiatives, establishing target market, creating business plan and preparing financial projections to showcase brand viability. • Improved cost-efficiency by 50%, establishing supplier relationships and negotiating terms to optimize margins. • Trained and supervised staff, promoting adherence to brand mission and relationship management guidelines.

• Oversaw regional business operations and marketing initiatives for medical technology company, creating innovative products to expand quality of life for individuals with physical impairments. • Consistently exceeded revenue targets throughout the Pacific Northwest, expanding market presence and exceeding annual sales goals of $1.2 million by over 15%. • Established educational seminars with nationally-recognized clinicians, creating framework showcasing key features which was rolled out nationwide, outlining benefits and competitive advantage of products. • Achieved significant expansion in network of vendors and partners, successfully increasing territory-wide demand. • Earned recognition out of 35 managers to exceed each monthly sales goal, hitting 115% of annual sales targets.

• Lead sales team to grow revenue from $0 to $3 million annually over four years. • Established and managed over 18 national accounts representing over 4,500+ medical suppliers and medical facilities. • Launched product placement and sales campaigns with 10+ NBA teams and 2002 Paralympics • Developed and managed outside manufacture reps and delivered product presentations/demonstrations for groups ranging up to 100+ persons. • Created feedback loop for customers and partner companies to facilitate input for new product innovations directly to R&D team for integration.