Dokyung Lee: in Ellicott city, MD
Dokyung Lee
Ellicott city | United States
Skills
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Interests
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Industries
Fashion
Streetwear
Summary
Activity
Projects
No information
Work experience
Goalstudio, Wagti inc.
Apparel Designer | 07/2018 - 07/2021
• Collaborated with Samsung's global sports marketers from launch and played a key role in driving the company's market value to $38M as a resident specialist.
• Proposed and pitched a strategic partnership with an e-marketplace, Musinsa, driving over
200% growth in annual revenue and attracting a $16.5M investment.
• Independently designed outerwear for the FW20 season, creating 2 signature designs that
drove 2 reorder cycles and resulted in monthly sales of $70K in each of the two stores.
• Initiated and implemented future-focused Metaverse designs on FIFA Volta soccer game to drive the strategic business goals of engaging MZ generation soccer fans.
• Secured and managed official collaborations with Walt Disney and WWFC, overseeing the designs and effectively coordinating brand regulations with their head offices.
• Implemented new size scales and grade rules for S and XS sizes, resulting in a sold-out
status for 24 SKUs in the women's market within a single season.
Silentype
Founder l Apparel Designer | 01/2017 - 07/2018
• Selected as one of the 12 designers supported by Seoul city government.
• Created and developed the brand identity, considering new design trends, competitors,
business objectives, production costs, and target audience.
• Set prices based on materials and labor for production, exceeding the sales rate by 90%.
Polham, Ation Fashion inc.
Apparel Designer | 08/2015 - 06/2016
• Designed for the mass market at one of the largest Korean fast-fashion brands.
• Managed vendors in multiple countries, including Vietnam, Malaysia, and Indonesia.
Nona9on, Natural9 Corp.
Menswear Designer | 01/2015 - 04/2015
• Worked closely with the Creative Director to conceive and refine seasonal product designs
and artwork for the brand created in collaboration with Samsung and YG Entertainment.
• Selected and tested premium textiles, trims, and finishes for luxury apparel.
Education history
Samsung Art and Design Institute
- | 2011 - 2015
Connections
Companies (0)
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