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Senior Account Executive

Executive

Marketing professional with strong digital acumen and collaborative relationship skills. Currently managing multiple complex client accounts in addition to supervising all aspects of marketing campaigns from concept development to execution and launch.

• Independently manage and propose concepts for design, advertising, and business/strategic projects from start to finish, including photo/film shoots, print, OOH, digital banners, web site design and programming, e-blasts, and CRM campaigns
• Successfully guide the creative team to keep campaigns on strategy and within brand guidelines while also focusing on best practices for increasing and tracking ROI
• Create detailed project timelines to ensure all projects remain on time and within budget
• Analyze digital reporting and create client presentations that include campaign insights and future
recommendations
• Improved Toshiba’s PPC lead accuracy by implementing a work flow strategy that reduced support
queries and increased sales ROI by 31%
• Supervise outside vendors and media to produce accurate print projects that meet extensive
retouching and pre-press standards
• Manage budgets for each account and handle all monthly billing responsibilities
• Lead weekly client status meeting

Collaborated with sales teams and acted as liaison between overseas manufacturers to produce quality garments that hit target margins and delivery
• Coordinated various aspects of department product development efforts, including creating CADs and putting together merchandising matrices using           Illustrator and Photoshop
• Organized and facilitated the release and promotion of upcoming product lines during sales meet -ings and annual tradeshows

Product Developer

Find out detailed information about Dominique Carson, Senior Account Executive in Costa Mesa, CA

Dominique Carson: Senior Account Executive in Costa Mesa, CA

Dominique Carson: Senior Account Executive in Costa Mesa, CA

Dominique Carson

California State University