Duyen Tran: in Jacksonville, FL

Initiated the rebranding of the company's merger by updating their print collaterals following the new company's brand guidelines using Illustrator and InDesign. • Designed OneDigital's keynote presentation templates within tight deadlines aiding the company in presenting to new clients immediately. • Ensured print assets were correctly formatted for the digital printers with proper bleed lines, correct dpi, and color profile resulting in quick turnaround times for the marketing team to advertise to new clients.

Designed signage and social media content for large student body events such as concerts and festivals using Photoshop and InDesign which resulted in an increase of 150-200 students compared to previous semesters. • Spearheaded the direction and design of merchandise and apparel using Illustrator and Photoshop which led to an increase in student turnout and student engagement when advertised on social media. • Boosted student engagement on social media by creating 2-4 digital assets per week used by the marketing team to promote weekly events on various social media platforms. • Strengthened the quality of social media posts with DSLR cameras and edited the pictures in post utilizing Lightroom and Photoshop which led to an increase in social media interaction.

• Designed flyers and posters for various events using Illustrator and Photoshop increasing the number of attendance by 10%. • Illustrated design concepts to Graphic Designer with mood boards presenting inspiration, color theory, and typefaces which ensured the design direction and allowed for the development of self-management skills during the execution of projects. • Animated motion graphics using After Effects enhancing the variety of posts on Campus Life's social media accounts increasing the number of engagement and attendance to events. • Streamlined the advertising of activities by designing a template for the schedule of events allowing for quick updates per semester and being able to promote during the first week of each semester.

Designed promotional club merchandise such as hoodies, baseball tees, hats, and t-shirts attracting new members by 5% per semester. • Created posters and flyers for the newly formed club increasing new student attendance by 10-15 students. • Designed the club's official logo and branding with Illustrator which is currently still in use. • Organized events with club officers celebrating different Asian cultures throughout the semester which expanded the number of active members. • Coordinated groups of volunteer members responsible for marketing endeavors to campaign in different areas of campus consolidating time and effort in marketing and raising the number of attendance at events.