Edwin Hunzeker: Senior Graphic Designer in Atlanta, GA

• Lead quick-turn projects across all design disciplines including packaging, digital, social, mood boards and marketing toolkits • Apply expert understanding of design fundamentals using typography and composition with experience building design concepts, comps, prototypes, style guides and presentations • Research and apply a deep understanding of the clients brand narrative into powerful and compelling creative storytelling

• Serve as a resource for the team, staying informed of current client and manufacturer campaigns assisting in the coordination of necessary content across multiple pieces • Assigns projects to team members and works with team and other departments (production, email, direct marketing) to clarify requests, troubleshoot, and keep projects moving forward through the appropriate channels • Understanding of the needs and motivations of an audience and how they translate across a wide range of marketing channels

• Manage assigned tasks to ensure quality and timely execution of various deliverables associated with multiple projects at one time • Design print, digital, posters, event materials, digital ads and social media while remaining flexible through revisions and keeping a keen attention to detail • Provided knowledge of web/mobile standards in the creation of email and digital ad campaigns including top social media platforms

• Promoted five (5) times throughout tenure - Freelancer, Production Artist, Graphic Designer, Senior Graphic Designer, Graphics Production Manager • Instituted emerging technologies into the agency’s creative arsenal, focusing on operational efficiency and amplifying potential impact to clients’ business • Increased design profit margins by 11% by hiring and training a staff of design professionals, resulting in a reduced dependence of outside creative firms • Developed eye-catching animated banner ads that adhere to all social media branding guidelines and overall increase views, plus click-through rates to client websites • Built multiple monthly event templates for direct mail, email marketing, collateral, video, web, and mobile, starting with logo design, font/typography selection, and color palettes • Led development of a holistic brand standard system to objectively and consistently communicate design rationale for all creative briefs • Collaborated with Account Executives, Designers, UX Designers and internal Project Managers to develop accurate core materials that supported the overall messaging strategy