Elaine Lozano: Creative Director | Founder
Elaine Lozano
Creative Director | Founder
United States
Skills
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Interests
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Industries
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Work experience
Crusade Cannabis Company
Creative Director | Founder | 12/2021 - Current
Spearheaded and directed content development for both small-scale and large-scale projects by harnessing
strategy, digital and brand design, compelling content and technology
? Independently digested post-pitch investor briefs and translated feedback into proposal decks, owning the full
creative process across experiential strategy, proposal structure, and audience journey
? Evaluated trends, assessed new data and tracked the latest production and marketing techniques to efficiently
and effectively reach target audiences and secure seed-funding of $10MM
? B2B: Developed brand standards, assests, and narratives to create successful relationships between production
team, investors, and wholesalers
? B2C: Coordinated and executed consistent brand messaging across multiple platforms to develop brand
awareness and exceed brand perception objectives through social media, email marketing, and front-end web
design
Keller Williams
Real Estate Advisor | 05/2021 - Current
Collaborated with a sales team to outperform a sales quota of 50 units within 12 months utilizing interpersonal
skills in communication, negotiating purchase agreements, and coordinating successful closings
? Individually advised clients and facilitated deals resulting in over $2.5MM in closed sales volume
? Researched and analyzed real estate market trends to empower and coach clientele in regards to major financial
investments and decisions
? Innovated and modernized training programs for colleagues to increase digital marketing ROI and social media
engagement
? Established valuable relationships with industry professionals to orchestrate mutually beneficial referral systems
Recreational Equipment, Inc
Sales Specialist | 11/2020 - 06/2021
Awarded national MVP for new credit applications by exceeding sales expectations with 80+ applications
within 30 days of program launch
? Oversaw onboarding training for new employees and positively influenced employee retention through effective
communication skills and working cross functionally with three different departments
? Enhanced customer satisfaction and increased repeat business through educating customers and demonstrating
proper problem-solving judgements to resolve conflicts quickly
? Maintained a clean, organized inventory and curated displays of rotating seasonal clothing, accessories, and products across multiple departments
Elaine Lozano, LLC
Freelance Artist & Consultant | Owner | 06/2018 - 12/2020
Project 1: Andrew Yang 2020 Presidential Campaign
? Conceptualized and published 10+ graphics for southeastern regional LGBTQ+ Pride events including print
advertisements, apparel, and accessories
? Collaborated with the Diversity, Equity, and Inclusion team to draft LGBTQ+ campaign platform policies and action plans
Project 2: Florida Collegiate Pride Coalition - Board of Directors
? Orchestrated the full cycle facilitation of meetings, seminars, and events for conferences attended by 300+
guests focused on education, health, civil rights, and technology with thought-provoking, industry leaders and professionals
? Coordinated, executed, and finalized all transportation, room set-up, audiovisual, food and beverage, meeting
room assignments, marketing materials, signage, and entertainment for conference staff, keynote speakers, and vendors
Project 3: Freelance Graphic Design and Social Media Managment
? Illustrated and designed full-package branding, logos, overlays, and emotes for partnered/affiliate Twitch
streamers and Streamloots partners
? Individually produced multiple viral short-form videos with over 1MM views each on TikTok and developed a
following of over 45k
Designed Events, Inc. Jacksonville, FL
CAN Community Health
Prevention Specialist | Certified Phlebotomy Technician | 05/2018 - 10/2019
Oversaw all phlebotomy collections procedures including direct reporting and contact tracing to the FL Health
Department, facilitating samples transportation, training team members, and supplies/vendor managment
? Administered rapid diagnostics and point-of-care operations for HIV/HepC testing and counseling
? Launched street-outreach programs to provide HIV and STI prevention education and community health
screenings across Northeast Florida and Southern Georgia
? Strategized with Advancement and Marketing department to storyboard, draft, and publish effective print,
digital, and video advertisements and engaging educational campaigns across 30+ offices nationwide
University of North Florida
Marketing Specialist | LGBT Resource Center | 08/2016 - 05/2018
Programmed weekly LGBTQ+ peer-support groups and university-wide Safe Space trainings for faculty, staff,
and students
? Partnered with Equality Florida and TransAction to research and revitalize leadership training programs for LGBTQ+ activists and educators across the state of Florida
? Managed all social media, print, and online marketing used to represent the LGBT Resource Center and Student
Affairs Department