Fashion

Lifestyle

Surf

Ecommerce Manager

Marketing & Sales

I love helping people. My career has spanned fast-growing start-ups like Ibotta and Personal Capital and brought me to my current role at Birdwell, a legacy surf clothing company. I merchandise and manage the website, but I love taking care of the customer and shining a light on what makes the brand great. As a lover of online shopping and digital experiences, I know the importance of creating a fun journey when someone visits our website.

I am a data-driven, passionate professional that loves exploring new technology and collaborating with great people.

When not at work, I spend time with my cat, two dogs, and travel partner/husband.

I oversee Birdwell.com's daily operations, bolstering channel growth and refining the user experience.

• Currently orchestrating the development and upkeep of new projects, including the conception of functional requirements, quality validation, and endorsing launches.
•Spearheading the launch of new product additions, which includes copywriting and integrating them into the online catalog.
•Consistently merchandising online product displays to align with shifting business needs.
•Partnering with the executive team to drive site-based initiatives, such as sales efforts, promotional activities, and collaborative experiences.
•Streamlining logistics, liaising between third-party logistics to cater to business needs.
•Overseeing the customer success team and ensuring they are aligned with up-to-date information for front-facing customer service needs. 
•Key Achievements: Played a pivotal role in launching our Shopify 2.0 site. Led and implemented the launch of our secondhand resell site through Archive. Currently implementing a "try before you buy" program with TryNow.

• I managed daily website operations, which included product and inventory management, site merchandising, and site categorization.
• I executed product content setup for all new product introductions promptly based on go-live dates, including product detail pages, product landing pages, category pages, and cart price rules.
• I double-checked all products for accuracy and correctness, using NetSuite for any product or price adjustments.
• I drove sales by using flows to upsell/cross-sell products and created collection-specific content to boost conversion.
• I assisted the Director of Ecommerce in maintaining merchandising strategy, site conversion, customer experience, and marketing campaigns, keeping a close eye on sales and site performance daily.
• I coordinated with the marketing team to fully understand all content, ensuring proper inventory and linking strategies to drive traffic back to our website.
• I performed site sweeps to ensure the accuracy of product data and inventory availability.
• I updated and maintained Trello boards related to product launches and site tasks.
• I partnered with our Customer Service team to resolve any issues related to products, the website, or inventory.
• I stayed current on e-commerce, email, and Shopify trends to ensure up-to-date knowledge.

Ecommerce Specialist

My ultimate aim in that position was to hire and develop a team into a seamlessly functioning unit. Ensuring quality assurance of Zendesk tickets was vital, as was establishing appropriate KPI metrics within email, phone, and chat communications.

Customer Service Supervisor

UNITED STATES
Leadership Role in Customer Support:

Lead a team of 140+ remote employees.
Coordinate daily team activities.
Set case and productivity goals.
Handle supervisor-only requests.
Monitor and maintain team morale.

Supervisory Role:
Act as a direct contact for a subset of employees.
Work Experience	Conduct bi-weekly meetings to discuss case statistics.
Team strengths and areas for improvement.
Employee growth and future objectives.

Issue Tracking and Resolution:
Identify and track trending team issues.
Collaborate with Engineering, App Development, and Account Management teams for issue resolution.

Special Projects Oversight:
Lead a specialized team for content-related tasks:
UPC Farming for content addition.
UPC Moderation for content auditing.


Shopify	NetSuite	Returnly
Professional	Professional	Professional

3PL	ZenDesk	Trello
Professional	Professional	Professional

Tools Used	Klayvio		HotJar   Loop Returns
Professional	Professional	Professional

Archive	 Yotpo Reviews	Yotpo Loyalty
Professional	Professional	Professional

Senior Support Representative

Find out detailed information about Elizabeth Greenbaum, Ecommerce Manager in Costa Mesa, CA

Elizabeth Greenbaum: Ecommerce Manager in Costa Mesa, CA

Elizabeth Greenbaum