Elle Robinson: Marketing and Research Intern

Convert raw data into meaningful reports and develop media plans to improve effectiveness of account executive pitches to new and prospective customers ? Create, maintain and organize both electronic and printed marketing materials for sales use ? Update website with quality market research and creative content to entice future customers

? Experience working with UI/UX web designer to create website widgets to reduce repeated workflow ? Transformed website into a resource for students, staff, HR, and 60+ innovation and industry members ? Researched and implemented new ways to increase widespread electrification and better public infrastructure ? Redesigned members only content to increase public website traffic and useability of features

? Set and completed a personal goal to grow store sales to over 1 million annually, to achieve this I went above and beyond assigned responsibilities and exceeded projections by over 10% for 8 consecutive months ? Trained 6 new customer-oriented sales people and taught them to close transactions upwards of $9,000 ? Mastered motivating different personality types, as well teaching employees to provide exceptional customer service ? Designed all store apparel, logos, and merchandised products appealingly to encourage the layout to follow a sales flow ? Predicted traffic trends and successfully ordered inventory keeping shelves stocked and backstock even

? Met and followed up with advertising managers, created phonebook ads, and sent mass marketing emails ? Increased profits and generated leads by quickly learning a variety of specific technical software programs ? Created accounts and built an organic, genuine, and local following on Facebook, Twitter, Instagram, and LinkedIn ? Ran client audit analyzes to target most beneficial customers and identify profitable sources of revenue ? Assisted customers by answering policy and billing questions and filing invoices for all clients INVOLVEMENT