Ellena Money: Social Media Coordinator and Content Writer in Burton, STS

Strategized social content that has increased Facebook page likes by 2,775%, Instagram followers from 30 to over 9,000 and started a Pinterest page that now receives nearly 400,000 monthly page views. Manage pages across numerous social networks using a variety of scheduling and analytics tools to grow a positive brand community. Write compelling viral content, with one of my articles breaking the company’s web traffic record overnight. Optimize on-page SEO and utilize Google Analytics. Stay familiarized with trending topics, audience preferences and updates. Oversee changes of two websites and suggest new ways of improving reach to new and existing visitors.

Scheduling year-round and time specific promotional material and events. Liaising with existing and potential commercial and internal clients. Producing graphics. Improving the Excel spreadsheets to optimize processes. Administrative duties including requesting and sending invoices, regulating financials and budgeting.

Promotional research to enhance social media presence. Monitoring media coverage. Liaising with colleagues, media and brands to answer enquiries and deal with requests. Processing orders and returns from clients. Updating vital databases and spreadsheets. Involvement in press week, including making industry contacts. Maintaining excellent showroom presentation.