Emili Obara: in Huntington Beach, CA

- Analyze trends & insights across media platforms and evaluate end-to- end customer experience across multiple channels - Drive digital marketing media plans– optimize media spend within budget, content creation for various media and formats, manage website updates for new product launches, paid search, social media (owned and paid), email campaigns, eCommerce - Manage internal and external creative and content relationships for optimal campaign delivery - Lead cross functional digital marketing projects from planning stage through execution - Project/product management for the diabetes management software solution

- Led the sales and operations planning process for the US diabetes business - Collaborated with cross-functional partners to drive demand planning for 200+ skus - Performed MAPE, DP:BP and all associated analysis - APICS CSCP (certified supply chain professional) - Systems: Cognos, Oracle Demantra and JD Edwards