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Moto & Powersports

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Living an active lifestyle

Raising my amazing kids

Networking with industry peers

Learning new coding languages

Technician

Customer Service & Support

Digital Marketing specialist with deep expertise on SEO strategy and implementation, website design and development, data analytics, online advertising and digital media. I am driven to accelerate the engagement of customers in the digital space with measurable results by relentless data analysis and ongoing optimization strategies.

Specialties: SEO Strategy, SEO Implementation, Website Design, Website Development, Website Management, PPC. Data Analysis, Analytics Reports, Online Advertising, Digital Media.

Platforms: WordPress, Drupal, Ektron, Adobe Creative Cloud suite, JIRA, Confluence, MOZ Pro, Raven Tools, Screamingfrog.

Digital marketing style influenced by years of sales work within the internet realm combined with experience in most aspects of online marketing, such as SEO, SEM/PPC, Website Development.

Fire sprinkler system testing, certification and repairs.

Channel owner of PADI web domains. Charged with the management of PADI.com and other company web domains: Daily maintenance/updating of the websites; Development of the SEO strategy along with the implementation and the ongoing monitoring & optimization that follows; Data analysis and reporting; Liaison between Marketing and Product Development when needed for projects (Agile environment); Admin for Drupal CMS, Google Analytics, Google Tag Manager & all SEO tools. In addition, assist with email marketing campaign builds when needed.

Website Content & SEO Specialist

Recreated the custom website department. Interviewed qualified candidates for the department roles. Increased department revenue almost 800% by creating training material and delivered training on it; created product collateral for the marketing department; encouraging company wide sales for custom websites. Was able to reduce the development process time by over 50% after streamlining the work flow, shortening department SLAs and eliminating unnecessary development steps. Introduced a project management system to keep upper level management abreast of the department. Implemented all initial SEO into the websites and managed all ongoing SEO add-on packages when sold.

Project Manager - Custom Webistes

Lead SEM/PPC account manager for the reseller agency channel. Grew the reseller portfolio from $120K/monthly average spend to over $250K/monthly spend by showing on average an increase of 10% ROI on campaigns. Was responsible for the daily maintenance of campaigns which included keyword research, ad copy revisions, A/B testing & suggested landing page or website improvements. Provided weekly or monthly reports.

Senior Business Relationship Manager

SEM/PPC account manager for the direct sales department in addition to the account manager for the reseller agency channel. Direct sales side responsibilities: Daily maintenance of ad campaigns including implementation of new keywords where needed, updating of ad copy, A/B testing and identifying any landing page or website improvements which would help to facilitate an increase in metrics. Reseller agency side responsibilities: helped created the reseller agency channel, created accounts within the internal system, structured the budget contracts for the campaigns, maintained all ad campaigns and provided reporting to agencies through daily/weekly/monthly KPI reports. Improved strategies for clients by analyzing campaigns and consulting with senior associates.

Account Manager

Started as a telephone sales rep making cold calls to Real Estate agents pitching an online web solution. After consistently performing as the number one sales rep, I was moved to the position of Direct Sales Manager where I was responsible for closing deals transferred by the telephone sales reps. Was responsible for a monthly sales quota, which was consistently beyond reached each month along with the training of the sales reps where needed. After honing my sales skills for a few years I took the position of Quality Assurance Manager where I was charged with account retention. After about 2 years I was asked to move back to the position of Direct Sales Manager.

Direct Sales Manager

Find out detailed information about Eric Mendez, Technician in Placentia, CA

Eric Mendez: Technician in Placentia, CA

Eric Mendez

Methodist College

Rancho Santiago