Eric Moore: Dad in Portland, Oregon
Summary
Activity
Projects
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Work experience
Gerber Gear
Director Product Management | 02/2020 - 11/2021
Gerber Gear
Product Manager | 06/2015 - 11/2021
• Director of Product Management:
- Creating cohesive direction and strategy across all product categories
- 5 year road mapping, business analysis, presentation to Fiskars Global Leadership Team
- Member of Gerber Management Team working on opportunities within Gerber and Fiskars Group
- Acted as interim Product VP for 8 months reporting to executive level, during search for VP of Brand
- Financial P&L planning, budgeting and accountability
- Resource allocation and project prioritization across all product categories, ensuring maximum output
- Manage cross functional NPD phase gate development process
- Go to market strategy, and launch execution with marketing, sales and operations
- Sales liaison & support, training, product line reviews with key accounts, trade show presentation
- New Market Expansion: Camp Cooking market research, evaluation, product strategy and development
• Results
- Grew multi-tool category +18% in revenue and GM% +4.5%, from 2018 to 2021
- Managed all product categories revenue growth for company of 15%+ from 2019-2021
- Launched 5 new $1.0m multi-tool products since '16, and 6 of top 10 current revenue products
- Created 57% of 2021 multi-tool revenue from NPD since 2018
• Product Awards & Innovation
- ComplEAT tool named 'Best of Show' Gear Junkie and Gear Patrol at Summer OR 2018
American Rec.
Channel Manager - National Sporting Goods | 02/2012 - 05/2014
Product Categories: packs, tents, sleeping bags, sleep mats
SMU creation - Identify opportunities, create product, sell into retailers
Developed and placed SMU Discovery line; $1m tent & sleeping bag with REI - 2014
Defined and developed SMU program to help grow new partner Dick’s to $4.0m business – 2013
Sell in + sell through strategy - Competitor analysis, POS, feature sets. Promotion, in store + online assets
Channel financial health - P&L management; top line revenue to EBITA
Cross functional projects - Work with all department to execute projects
Backcountry Access
Director of Product AND Supply Chain | 01/2000 - 12/2011
Product Categories: avalanche beacons, packs, shovels, probes, touring bindings and skins
• Product Director
- Started as employee #2 in 2000
- Built the product development team
- Management of mechanical engineer, industrial designer, and product manager
- New to market winter hydration packs, and avalanche air bags
- Market and competitor analysis to be a category captain to retailers
- Defined product line direction, managed design through development process
- Financial health - responsible for gross revenue and gross margin management
• Sourcing and compliance
• Costing negotiation & pricing strategy
• Production management, domestic and import
• Quality control
• Purchasing & sales projection, creation and execution
• Logistics management - domestic & import
• Product Awards & Innovation
Spyder Active Sports
Default | 01/2001 - 12/2001
Patterson Travis
Stock Broker | 01/1996 - 12/1997
• Managed individuals' investment accounts / Stocks, bonds, mutual funds, retirement
• Series 7 and 63 licensed
Education history
University of Colorado
BS
University of Dayton
Default | 1992 - 1994
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