Erica Arantowicz: Apparel Sales Associate in Salt Lake City, UT

• Managed entire media campaign for clients which included: organizing the schedule of material deadlines and run dates, updating print and digital ad creative that performed 2-3 times greater than previous creative, preparation and sending of final art files to the appropriate media • Rebranded a high profile 100 year old company logo to attract the upcoming younger generations as well as stay recognizable for its current audience • Created websites from concept through completion along with upkeep of monthly maintenance • Illustrated complex technical drawings for multiple clients to use in infographics and incorporate into other collateral • Generated monthly search engine optimization (SEO) reports to help clients analyze visitor traffic and understand which digital marketing strategies perform best

• Responsible for designing drawings for architectural signage • Created and planned architectural elements for schools, businesses, and other establishments • Prepared and layed out files to be printed on large format laser printers and routers to minimize waste and maximize efficiency • Read and interpreted floor plans and architectural specifications • Aided with administrative responsibilities including assisting clients by phone, and categorizing and indexing complex filing systems

• Printed multiple projects for personal use while learning how a letterpress studio operated • Researched new techniques that could be used on a historic printing press • Practiced setting large and small amounts of type for artwork and promotional pieces • Assisted with First Friday's in York, Pennsylvania

• Assisted with research projects and designed e-blast and marketing campaigns • Updated social media outlets and personal website • Designed promotional pieces for upcoming events