Erika Cencak: Freelance Jr. Grahic Designer in San Diego, CA

Developed logos, created wireframes through high fidelity mockups for websites, presentation deck design and moodboarding.

Executes MOPA shop visual merchandising per exhibition installation to create a continual story between the museum galleries and shop merchandise. Acts as store graphic designer by designing MOPA shop packaging, inserts and vinyl wall decals. Works as MOPA store buyer to successfully purchase product that reflects a photographer’s niche while increasing store revenue.

Logo creation, developed mini brand guidelines for small business and designed printed brand collateral.

Designed new patient forms, take home assignments, daily wellness and therapy progress planner.

Concept development and creation of poster artwork and title treatment with guidance from art director. Attended client meetings to gain an understanding of the project goal, scope, deadlines and necessary revisions.

Responsible for all visual activity. Including floor sets, mannequin styling, seasonal displays, product placement and window design. Demonstrated a high level of visual appeal working independently to ensure that visual merchandising was polished and coincided with company standards. Acted as managing liaison between sales team, management and operations staff to deliver directives, impart updated standards and coordinate shipments.