Ernesto Arroyo: in Santa Ana, CA

• Organized/created training documentation for internal knowledge base • Lead technical project for proprietary Flash/HTML5 player • Technical liaison between business/sales and technology • Maintained relationships with advertisers, content producers, and publishers • Extensive usage of in-house CMS system “MediaGraph” for ad serving and content management • Monitored campaign performance to ensure complete delivery and optimal targeting

• Managed content encoding to ensure proper formats and codecs conform across the web and connected devices • Worked cross functionally with various departments to optimize placement for content producers • Maintained video metadata to optimize viewer visibility • Provided support for video ingestion, encoding, and streaming across high traffic applications • Managed the integration of YouTube and Brightcove into the OneScreen video platform • Generated MySQL database spreadsheets for video storage and bandwidth

• Provided detailed information about registration procedures and policies • Collaborated with major departments such as Financial Aid, Counseling, and Technology • Answered high volume of calls on both switchboard and office phones • Performed data entry for new student applications and enrollment documentation • Evaluated transcripts for current and prospective students

• Delivered edited TV segments under rigorous deadlines • Produced and assisted with scripts for on air talent • Assisted technical director for live performances and or editing in post production • Oversaw the production of summer community performances (contacting city counsel members, on-site audio/visual set up)