DIGITAL ADVERTISING EXECUTIVE

Executive

Execute and optimize multiple campaigns on various platforms on a daily basis (Facebook, Instagram, Adwords, LinkedIn, Twitter) to ensure that the campaigns hit the client's agreed Click
KPIs and Social Buzz Engagement KPIs.
Assist the Digital Marketing Manager in their daily tasks which include breakdown reports,
editorial analysis presentations and etc.
Communicate with Account Managers on any request or changes they need based on their
client's requests.

Create departmental marketing plans as well as leads the development of marketing strategies
that incorporate and exploit Portfolio Marketing's buying agendas and value propositions.
Develop new marketing leads through the conversion of onsite traffic through landing pages,
calls-to-action, and lead generation content.
Identifies and executes new online channels that could be leveraged, optimized, and eventually
drive acquisition and profitability for the business.


KEY ACHIEVEMENTS
Created a full-stack lead generation funnel from the ground up (Paid ads > Website > Email
Marketing Funnel > Whatsapp Marketing Texts). Acquired about 30-50 new students for their
education businesses per month during the pandemic.
Created an Email Marketing Funnel for their financial service business to maintain their current
customers as well as to acquire new ones with promotions. Acquired 5-10 new customers per
month.

SENIOR PERFORMANCE MARKETING MANAGER

Execute and optimize B2B lead generation campaigns to acquire potential leads for the agency
through paid ads (Facebook and Instagram). Ventured into email marketing to further nurture the acquired leads into becoming clients.
Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online
channels
Manage AdWords and other paid channels as well as set targets and build strategies to help
achieve them. Create and test ad copy for operational efficiency along with creating and optimizing landing pages to increase signups


KEY ACHIEVEMENTS
Acquired about 100 new leads and converted about 2-3 into clients for the agency through paid
ads and nurturing them through email marketing.

DIGITAL MARKETING STRATEGIST

Execute and optimize lead generation campaigns to acquire potential new leads for Dato's
investment firm (Vega Hermana Capital Management Berhad). This is more to get them to
register and attend Dato's live seminar. Manage Dato Dr. Nazri Khan's social media accounts to
acquire new followers and content creation. Assist the General Manager's paid ad campaigns to further optimize his lead generation campaigns to acquire new sign-ups for Vega Hermosa
International's seminar across Malaysia


KEY ACHIEVEMENTS
Acquired 200 sign-ups for Vega Hermana's seminar and from that, through optimizing their
method of communicating with the leads, 100 attended. 15 of those attendees became investors.

DIGITAL MARKETING MANAGER

Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options.
Sells products by establishing contact and developing relationships with prospects;
recommending solutions.


KEY ACHIEVEMENTS
Achieved my monthly KPIs

SENIOR SALES AND MARKETING EXECUTIVE

Find out detailed information about Firdaus Rahim, DIGITAL ADVERTISING EXECUTIVE 

Firdaus Rahim: DIGITAL ADVERTISING EXECUTIVE

Firdaus Rahim

Sabah State Government