Creative Agencies

Lifestyle

Moto & Powersports

Outdoor

Experienced Communications and Marketing professional with 12+ years of experience working in the motocross racing industry. Strong proven skills in Sponsorship Activation, Social Media Management, Product Placement, People Management, Event Production, Hospitality, Logistics and Client Management.

•	Responsible for Alpinestars communications & brand representation for several product categories internationally 
•	Build and maintain positive working relationships with endemic and non-endemic media outlets, influencers and brand partners to create brand exposure opportunities
•	Identify and implement product placement and partnership operations 
•	Assist with event activation strategy and execution, ensure that brand representation is in-line with company goals and best in class presentation 
•	Contribute to delivery of public relations assets on company products, technology and representation of the company in all forms of communications
•	Oversee social media strategy to ensure appropriate company brand, athlete and partnership representation 


Media and Communications - Motocross and Off Road

•	Develop relationships with endemic media outlets/individuals
•	Manage media requests and rider appearance schedule
•	Manage Social Media strategy and daily account management; Instagram / Facebook / Twitter
o	Increased Social Media Fan Base by 33% from 2015-2016  
o	Execute average 50 posts per week
o	Manage average 30K Interactions managed per week 
o	Generate average 1.5K new followers per week in 2016 
•	Manage sponsorship deliverables and client communications; logo placement, logo use approvals, product placement, ticket requests, hospitality, meet and greets, special requests and manage all client needs 
•	Produce and manage on-site experiential marketing activation program; concept development, production, delivery, event day management and adjust to variables  
o	Increased Supercross lead generation by 40% from 2014-2016
•	Develop and produce presentations, sponsorship proposals, event reports, hospitality invites and more  


Sponsorship and Marketing Director

•	Obtained a comprehensive understanding of clients business and marketing goals to fully leverage their sponsorship investment at events 
•	Key contributor to business growth from crew of 3 to 30+ in 9 year span  
•	Successfully initiate, created and implement company policies and procedures to streamline efficient and effective operations for company and clients on a daily and long-term basis 
•	Developed and adjusted activation plan based on event/consumer/promoter variables throughout event/season 
•	Overall management of 200+ event days per year
•	Managed activation budgets ranging from $5K to $500K 
•	Worked with event promoters to prepare and execute activation plans
•	Oversaw production and assembly of all activation infrastructure and ensure superiority brand presentation  
•	Fostered positive and effective work environment for employees and independent contactors 
•	Successfully retained client base, renewed/encourage increased client services to generate additional revenue 


VP, Marketing and Operations

Find out detailed information about Gina D'Ambrosio,  in Denver, CO

Gina D'Ambrosio: in Denver, CO

Gina D'Ambrosio