GLOBAL BRAND MANAGER I FURLA - TOUS

Top Management

Extremely motivated to constantly develop my skills and grow professionally.
I'm a very proactive person with a great sense of responsability.

Define and develop brand strategies including brand positioning and go-to-market plans
Own and manage global advertising/promotion budget and deploy
budget by initiative to the local activation team
Monitor product distribution and consumer reactions
Monitor market trends, research consumer markets and competitors
activities to identify opportunities and key issues
Supervise Trade Mktg, Digital Mktg and PR team in the
implementation of activation plans to ensure time, budget and relevant KPIs
Manage relationship with licensors

GIULIA	Provide to Designers the strategic briefing (collection structure, brand performance, best sellers analysis, price positioning) coherent with


BETTIOL
licensor inputs and market needs
Brief and train the sales force and PR team about new products and marketing activations
Develop sales/ learning tools that facilitate the selling process to key
accounts and customers

Support the definition of global communication and advertising

MARKETING MANAGER

Find out detailed information about Giulia Bettiol, GLOBAL BRAND MANAGER I FURLA - TOUS in Milan, 25

Giulia Bettiol: GLOBAL BRAND MANAGER I FURLA - TOUS in Milan, 25

Giulia Bettiol