Greg Gorski: Global Marketing for REDARC former Americas Marketing at Dometic Outdoor, Strategic Partnerships at The Program, Consultant for Db Journey, Global Brand Marketing at Nike in Portland, Oregon

Created brand strategy & GTM plans for consumer growth & retention, visual & voice identity, product launch content, social platform growth, ambassador relationships, agency management, product merchandising, artist collaborations & brand partnerships, brand experiences (events, trade shows, pop-ups), DTC & wholesale support, as well as contributing to building team & office culture.

Developed the multi-year brand plan & product road map that informed the go to market strategy leveraging consumer insights to create brand messaging, content and product communication tools that all global geographies use. Key Responsibilities: _Strategic brand planning and project management _Experiential consumer moment and events _Media planning, digital platform management and content creation _Brand collaborations, athlete integration and agency management _Product expertise _Developing and driving consumer insights _Budget management

Created and managed the strategic consumer journeys & content plans for training, football, baseball and lacrosse digital teams across Nike.com, social media, Nike+ apps and wholesale partners. Key Responsibilities: _Digital innovation implementation, media planning, social platform management and content creation _Brand plan alignment and project management _Experiential consumer moments and rewards _Brand collaboration, athlete integration and agency management _Digital playbook and tools for new team on-boarding _Product expertise _Budget management

Led multiple teams across all Nike categories to create seamless consumer journeys for the biggest sport moments that connected content & communication in the digital ecosystem (Nike.com, social handles and apps) to physical events on the ground. Key Responsibilities: _Digital innovation experimenting, media planning, social platform management and content creation _Brand plan alignment and project management _Experiential consumer moments and rewards _Brand collaboration, athlete integration and agency management _Digital playbook and tools for new team on-boarding _Product expertise _Budget management

Built strategic plans, managed creative design and oversaw the rollout of Nike action sports consumer experiences from grassroots (in the streets, on hill, in water & at retail) to the Dew Tour and Winter Olympics. Each incorporated an innovative consumer moment, content and rewards at every touch point and live webcasts when possible. Key Responsibilities: _Brand planning and project management _Experiential consumer moment and events _Digital platform management and content creation _Brand collaborations, athlete integration and agency management _Product expertise _Budget management

Strategic brand management planning responsible for budgets, influencer seeding, product buying, shoe release expertise and a key contributor to seasonal creative campaigns & events. Key Responsibilities: _Brand planning and project management _Budget management _Product expertise _Experiential consumer moment and events _Brand collaborations, athlete integration and agency management