Hannah Greenwood: Marketing Specialist in San Diego, CA

Hannah Greenwood

Marketing Specialist
San Diego | United States
Skills

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Interests

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Work experience
Image University of St. Augustine for Health Sciences

University of St. Augustine for Health Sciences

Marketing Specialist | 09/2018 - Current

-Manages and executes the day-to-day activities and tactical requirements of generating email campaigns in support of the marketing plan, set up and launch campaigns -Set up all activities and campaigns in enterprise marketing management system, submit all proposals for new activities and campaigns, assigns workflow, establishes and sets up testing -Set up and monitor segmentation, all list selection and execution -Responsible for assigning creative for emails, direct mail, print, which may include traffic of creative, coordinating with other departments and help plan future campaigns. -Interface with key strategic business partners, daily updates, reports -Assists in the development of contact strategies -Tracks and reports on campaign performance; communicates to internal stakeholders regarding campaign effectiveness. -Assists in plan development -Manage the budget and invoicing related to all activity, tracks costs -Works with other channel managers and other cross-functional stakeholders Owner Blonde Boss Media - Manchester, NH November 2016 to September 2018 • Developing social media pages • Creating content strategy plan and scheduling weekly posts • Monitoring client progress with analytical software • Social media engagement (likes, follows, shares, collaborations etc.) • Press release writing • Newsletter writing / email blasts • Blog writing and Maintenance
Image The Makeup Club

The Makeup Club

Social Media Coordinator | 08/2015 - 04/2016

Duties: • Building all social media accounts (Facebook, Twitter, Instagram, Snapchat, Linkedin) • Creating relevant and exciting content (eg. Makeup tutorials, product photos that connected with our target audience which included makeup artists and beauty professionals) • Engaging on social media pages (eg. Responding to customer comments/messages, liking other pages and their photos, commenting on other pages) • Working with Photoshop to create posts (eg. Created event and makeup class flyers to post on social media pages) • Filing and organizing • Copy writing (eg. Website copy and writing for marketing materials including brochures and flyers) • Emailing makeup brands and securing suppliers
Image Sonshine Communications

Sonshine Communications

PR Account Associate | 11/2014 - 07/2015

Duties: • Conducting press releases/media advisories/news briefs for clients • Media outreach / Pitching (eg. Reached out to local, statewide and national media outlets including newspapers, magazines and TV stations to secure coverage for client events and appearances) • Covering events (eg. Attended events, helped with client social media by taking pictures at event and creating small write up about the event) • Conducting project research (eg. Researched venues, local media, competitors projects, etc.) • Project management (eg. Managed a few events for clients) • Celebrity outreach (eg. Reached out to celebrity agents for appearances and endorsements)
Image PR Research

PR Research

Junior Publicist | 09/2014 - 11/2014

• Contacting Media (eg. Reached out to local, statewide and national media outlets including newspapers and magazines to secure media coverage for clients) • Communicating with clients (eg. Email correspondence between clients and setting up meetings) • Finding prospective clients (eg. Researching small business and businesses in need of agency assistance) • PR Research (eg. Researched venues, local media, competitors projects, etc.) • Implementing social media sites (Facebook, Twitter)
Image Social Media

Social Media

PR Intern | 08/2014 - 11/2014

Duties: • Implementing Social Media (Facebook and Twitter) • Conducting Press Releases • Writing blog articles • Contacting Media (eg. Reached out to local, statewide and national media outlets including newspapers and magazines to secure media coverage for clients) • Contacting bloggers (eg. Contacted bloggers for product features and guest blog writing on our website) • Product descriptions (eg. Wrote small blurbs for each product we sold on the website)
Image Employee Communications Council

Employee Communications Council

Temporary Project | 07/2014 - 08/2014

junior publicist • Currently a blogger for the Employee Communications Council discussing "Millennials in the Workplace" • Currently the event assistant for Main Events photo booth service (side gig)
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