INVENTORY MANAGEMENT   •   Category Merchandise Manager for all performance categories for men, women, and kids: Snow/Ski, Hike, Run,
MATERIALS AND TECHNOLOGY   Train, Cycling.
RETAIL OPERATIONS   •   Channel/account expert for assigned channel of distribution, funneling information such as buyer feedback,
MARGIN ANALYSIS   consumer trends, shifts in retail environment
GO-TO-MARKET IMPLEMENTATIONS   and identification of whitespace opportunities for the particular area of responsibility to Merchandising Directors
DESIGN DIRECTION   for various Go-To-Market checkpoints.
SUSTAINABILITY IMPLEMENTATION   •   Build and maintain key channel/account short-term strategy covering financial history and forecasts, account
strategy and tactics to evolve the business,

MERCHANDISING STRATEGIES AND PLANNING

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Hayley Blanford:

Hayley Blanford

SOUTHERN NEW HAMPSHIRE UNIVERSITY