Holly Wofford: National Account Manager, Apparel & Accessories in Edgerton , WI

• Developed profitable sales programs for National Accounts in the Apparel & Accessories SSG Industry. • Formulated marketing, brand planning and business development strategies to drive revenue growth. • Increased sales by 33% from FY17 to FY18 by building on areas of momentum across key accounts. • Improved profitability, increased brand awareness, expanded assortment offerings. • Doubled Team Sports branded business in 2 years growing sales from $750k in 2016 to $1.6M in 2018. • Added new category of business through creative marketing and retail space solutions. • Developed trust worthy relationships with Buying teams. • Presented seasonal line and developed customer specific assortment proposals. • Analyzed SPS Commerce sales data to capitalize on inventory and sales opportunities. • Tracked and managed inventory to ensure on-time delivery as well as sell-through and turn goals were met. BK Global, Dallas, TX