Isabel Cahill: in La Canada Flintridge, CA
Work experience
College of Charleston/ JW Marriot
Case Study with JW Marriott Shenzhen Bao’an | 05/2015 - 06/2015
• Aided the newly opened JW Marriott with how to increase hotel occupancy
in an underdeveloped location
• Did market research and adapted to Chinese business culture
• Observed reasons for low occupancy and came up with ideas of who to target and how to target them using various marketing channels, including Chinese social media
Charlestowne Hotels - Innovative Hospitality Management
Marketing Intern | 01/2015 - 06/2015
• Applied creative, marketing, and analytical skills
• Conducted marketing research for new line of hotels
• Created hotel packages and wrote descriptions
• Updated online presence on website and social media and other outlets
• Participated in brainstorming meetings for event planning
• Worked with Google Analytics to monitor website performance
College of Charleston
Yoga Instructor | 11/2014 - 05/2015
Taught yoga to beginner/ intermediate level students, as well as voluntarily taught the swim team, focusing on their specific needs.
College of Charleston Alumni Relations
Operations Intern | 01/2014 - 05/2014
• Learned process of event planning while assisting with Annual Meeting
• Created 32 page information booklet for Annual Meeting using InDesign
• Created visual marketing aids
• Administrative duties
Intercontinental Hotel Amsterdam
Front Desk Assistant | 06/2012 - 08/2012
• Handled all front desk duties (guest services & administrative)
• Used Opera Management System for all guest reservations
• Communicated among various departments and guests
• Used organizational skills and multi-tasked, doing many tasks at once following through on each
• Used English, Dutch, and French to communicate with guests