J Bastian: Art Director in Milwaukee, WI
J Bastian
Art Director
Milwaukee | United States
Skills
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Interests
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Work experience
Kohls
Art Director | 10/2016 - 11/2023
ART DIRECTOR GRAPHIC/TEXTILE - KOHLS
Oversees the art direction to ensure consistency and differentiation of brands across division,
consistent with market trends, brand position and business strategy.
Works collaboratively with peers to improve processes and enforce best practices across
the entire department.
Researches global color, print, and graphic direction in the market in order to identify and
interpret new trends for the division.
Lead color research & art direction for graphic, print & pattern, branding & trims and color trend
each season.
Communicates and translates strategies and decisions back to the team.
Influences Sr leadership from both PD and merchants to adopt innovation and newness.
Creatively and strategically manages the in-house Creative Teams for Kohl’s Juniors and 7-16
private brands (Sportswear / Active)
Strive for continued elevation in aesthetic and disruptive thinking - retaining loyal & valued
customer base while always looking up and out into gaining new brand enthusiasts.
Build and nurture talent, ensuring full potential is being maximized across the total team, and
ensuring their positive creative energy pulses through to the final product collection each season.
Present seasonal color/ graphic/print/product directly to department heads for approval.
Works interdepartmentally with Product Development, Design and Buying to see all color/
graphic/print product through from concept to production.
Manages design/art calendar.
Works with R&D Specialists on innovative graphic/print and wash techniques.
PACSUN
SENIOR GRAPHIC/TEXTILE and APPAREL DESIGNER | 05/2010 - 10/2016
Senior Textile/Apparel Designer
Led the design process including trend research, print/pattern direction, color palettes, and market analysis Worked directly with a cross-functional team to develop and produce product.
Led and managed graphic designers and artists for all men’s internal design and special projects.
Owned and managed design calendar for all artists, designers and graphic designers.
Designed original innovative artwork in textile prints and graphics for all apparel tops, bottoms, swim and outerwear.
Lead Graphic/Textile Designer for exclusive brands and collaboration collections for Pac Sun.
Owned all branding by developing and creating internal brand identities, labels and trims. Ensured brand designs were aligned and relevant to the customer base.
MULTIPLE COMPANIES
FREELANCE DESIGNER | 03/2007 - 03/2014
CONTRACT DESIGNER
Created graphics, textile designs and fashion designs for Pacsun, Lovebyrd, Byrd, Bronson, RockMaui, Colorfast Apparel, On Trend Apparel, Disney, Vegas Hotels, So Me/free, Trend D, Meraki Barre, Harley Davidson, Light Switch Apparel, Mitchell Evan Apparel, SLVDPLA, Sawtooth Mountain Dry Goods, Bebe Men’s Apparel, L&L Manufacturing, Lavish Lint, Core et Barre, Sail Capital and Total Girl Apparel. Work included men’s, women's and children's sportswear/outerwear designs, party and wedding invitations, restaurant logos, merchandise graphics and website design, tee shirt and skate deck graphics, cd release posters, business cards, event posters, brochures, look books, and the design and construction of one of kind clothing items.
Bebe Men’s Apparel, L&L Manufacturing, Lavish Lint, Core et Barre, Sail Capital, Total Girl Apparel,
Roxy/Quicksilver, Hurley.
Conceptualized and designed companies logo, business card and letterhead.men’s/women’s
sports wear/outerwear design party and wedding invitations, restaurant logos, merchandise
graphics and website design, tee shirt and skate deck graphics, cd release posters, business cards
event posters, brochures, look books, the design and construction of one of kind clothing items,
tattoo designs, photo retouching, signage, repeat patterns, children’s apparel design/graphics etc.