Award-winning writer, editor and content manager offers development, marketing and communications expertise to help industry leaders, including Google, Twist Bioscience, ShoreTel, and Blue Shield of California execute campaigns to reach targeted audiences.

My experience includes planning and creating content, such as blogs, case studies, sales collateral, documentation, editorial calendars, newsletters, UX-centered copy and webinars for a wide variety of campaigns.

I'm experienced at running WordPress, HubSpot, Interwoven and QPS content management systems, managing Epsilon and Omeda newsletter programs, and running analytics programs from Google, Omniture and HubSpot. Well-versed in search engine optimization (SEO) and HTML.

a provider of patient billing, payments and information dashboards for hospitals   Palo Alto, Calif. (June 24-Aug. 23)
• Created healthcare-related content for company website and campaigns.

Copywriter/Content Manager	June 2017 - May 2019
Twist Bioscience, a molecular biology startup offering high-quality gene synthesis for major laboratories   San Francisco, Calif.
• Planned, wrote and published company blog.
• Created related content, including case studies, sales collateral, solution briefs  white papers, and newsletters.
• Managed the editorial calendar and led content development.
• Organized and executed social media strategy.

Copywriter/Content Manager

• Planned, wrote and published company blog.
• Developed content strategy and campaigns for the Marketing and Sales groups, planning, documentation and writing collateral such as case studies, sales training as needed.
• Defined and gathered content requirements, identified gaps in content and located potential content sources.

Technical Writer/Content Writer

• For internal communications, researched, wrote, and edited content, including newsletters, documentation, overviews, FAQs, and blogs.
• Managed the editorial calendar and led content development.
• Established naming conventions and nomenclature consistent with UX and brand strategies.

Technical Writer/Content Strategist Consultant

• Managed content creation and delivery to support the marketing group for lead generation, sales, brand awareness and public education.
• Worked with key stakeholders, including Engineering, Sales, and Marketing leaders to create UX pages, blogs, white papers, industry briefs, articles, case studies, and webinars.
• Managed third-party groups supporting marketing efforts.

Content Manager & Writer

• Oversaw development of content for Marketing Communications group, including:

? Writing, editing and publishing blogs and tweets as part of social media campaign
? Managing third party content creation companies
? Operating content management system

Marketing Content Manager

• Edited and managed the B2B, technology news website, CRN.com, which registered 3.2M page views monthly.
• Duties included writing, editing, planning, layout, and operation of content management system in an HTML environment.
• Managed newsletter campaigns and collaborated with marketing, sales and public relations groups to ensure maximum reach of content.
• Reporter covering cloud services.

Senior Editor

Find out detailed information about Jack McCarthy,  in Moss Beach

Jack McCarthy: in Moss Beach

Jack McCarthy

Fletcher School of Law and Diplomacy, Tufts University

Holy Cross College