Bachelor of Business Administration (BBA)

Bike

Moto & Powersports

Snow

Mountain biking

Snowboarding

Hiking

Anything outside

Field Marketing Manager

Marketing & Sales

I grew up in a small town in Eastern Pennsylvania. I began working for my local mountain, starting as a ski and snowboard boot fitting extraordinaire and over the many years working my way up I became head ski and snowboard technician. This experience working in the snow sports industry allowed me to find my true calling, helping people and providing them with the proper equipment in order to have the most fun outdoors. 

• Lead all facets of tour-event activation setup, execution, teardown, documentation/reporting, logistics 
• Responsible for the safe transport/maintenance of vehicles/equipment, including driving company       event vehicle & towing 19’ branded trailer 
• Secure safe vehicle parking (non-event & event hrs) 
• Effectively solve any event activation issues 
• Be an active participant in guerrilla marketing sampling efforts 
• Lead, train & manage temporary promotional staff 
• Handle inventory mgmt. of product/event assets/supplies 
• Responsible for managing retail level product merchandising 
• Deliver timely recaps/reports 
• Analyze sales numbers/inventory reports 
• Provide constant communication to Marketing/Sales  
• Deliver timely/accurate timesheets, recaps, photography/video etc.

Implementing direct marketing tactics through face to face communication pushing and propelling the brand in the sales floor atmosphere while creating relationships

Brand Ambassador

Support all facets of iTriage marketing programs; coordinate, develop and execute on internal and external marketing and communications initiatives for the company; help maintain a consistent, favorable image of iTriage; play a strategic and tactical role in PR/social media, corporate branding, website analytics/SEO, consumer engagement/acquisition, video and print content, events, and other marketing initiatives.

Marketing Analyst

Worked on the sales floor, customized boot fitting, demo and tested product, studied product, educated consumers on different technology within snowboard product, organized product, inventoried product, setup and worked major sales (Ski Rex), setup rentals, snowboard repairs and maintenance, priced product, season rentals for kids and adults, worked the service counter, attended ski rack clinics, installed ski racks, sold softgoods, sold accessories, sold skis, etc.

Snowboard Sales Associate

As an Independent contractor I implemented cutting edge search engine optimization tactics in order to increase seasonal online sales and organic search rank by: extensive keyword research, content curation, utilizing Google webmaster tools, analyzing competitors, implementing SEO Practices into HTML, renaming online assets, embracing the brand and contributing to unique quality content for the user, and measured the results with Google analytics.

Search Engine Optimization Specialist

Email blast marketing with MailChimp, market research and SWOT analysis on competition and potential market expansion.

Marketing/Sales Intern

Launched and marketed events such as an annual film premier, silent auction, wax party, weekly bus trips, and an annual weekend trip.

Ski & Ride Club, Events Coordinator

Marketing Intern

Created original Google Adwords campaigns, monitored their success through Google analytics while implementing cutting edge SEO techniques throughout html.

Helping customers find the correct ski and snowboard equipment
Maintaining skis and snowboards by sharpening, waxing, base grinding
Fixing misc. problems with ski and snowboard equipment
Selling both hard and soft ski and snowboard equipment, dealing directly with customers

Ski and Snowboard Technician

Find out detailed information about Jacob Strohl, Field Marketing Manager in Denver, CO

Jacob Strohl: Field Marketing Manager in Denver, CO

Jacob Strohl

Lehigh Carbon Community College

University of Colorado at Colorado Springs