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Principal Product Marketing Manager

Marketing & Sales

• Recruited back to Recorded Future by C-Suite to run product marketing for two distinct product lines
• In charge of crafting and executing the go to market strategy for the Threat Intelligence and Geopolitical Intelligence modules
• Product marketing representative to the Recorded Future US & Global public sector team for public
sector focused use cases, messaging, materials, customer engagements, and events
• Conduct product demos based on real-world use cases in order to generate leads, drive revenue, and increase brand awareness.
• Create blogs, whitepapers, datasheets, and other collateral from both a technical and thought
leadership perspective to increase brand awareness and build pipeline.
• Build and review industry specific content, with a heavy focus on Federal, to capture industry trends
and explain how our solution fits various industry pain points
• Conduct external speaking engagements including podcasts, virtual events, and webinars to talk about
industry trends and technical product info
• Lead all competitive intelligence for my product lines and create competitive content for the sales reps
• In charge of coordinating product releases with sales, product, and marketing

• In charge of crafting and executing the go to market strategy for the Axonius platform.
• Conduct product demos based on real-world use cases in order to generate leads, drive revenue, and increase brand awareness.


• Work closely with inside and field sales for enablement, to help validate leads, progress deals, and close
business.
• Create blogs, whitepapers, datasheets, and other collateral from both a technical and thought
leadership perspective to increase brand awareness and build pipeline.
• Build and review industry specific content, with a heavy focus on Federal, to capture industry
trends and explain how our solution fits various industry pain points
• Conduct external speaking engagements including podcasts, virtual events, and webinars to talk about industry trends and technical product info
• Lead all competitive intelligence initiatives and create competitive content for the sales reps
• In charge of coordinating product releases with sales, product, and marketing

Product Marketing Manager

• Responsible for the adoption of threat intelligence and open source intelligence technologies for various organizations across the DoD & IC by selling technical solutions.
• Consistently over-achieves sales quota by selling to both new organizations and identifying
opportunities to expand the tech footprint across the existing customer base.
• Identifies prospective customers by conducting outreach and building relationships through technical
partnerships and demonstrations.
• Builds technical industry partnerships with cybersecurity and data providers to identify new ways to integrate intelligence data through existing and custom solutions.

Federal Account Executive - Department of Defense & Intelligence Community

In charge of crafting and executing the go to market strategies for IBM's intelligence analysis solution,
IBM i2 and its various product lines.
• Conduct in-person live demos based on real-world use cases in order to generate leads, drive revenue,
and increase brand awareness.
• Work closely with inside and field sales to validate leads, progress deals, and close business.
• Lead multi-disciplined team to maximize company awareness and lead generation.
• Own end-to-end marketing campaign programs across the globe.
• Partner with regional sales teams to help drive lead acquisition and conversion.
• Responsible for all go-to-market activities spanning; events, digital programs, speaking
opportunities partner marketing and direct marketing

Received the MITRE Officer's Award, for work in innovation and analysis across multiple government
projects.
• Built and maintained relationships with private sector, government, and non-profits to collaborate and reach common goals. Established a community-wide working group to build more communication
across like partners.
• Led a Counter Violent Extremism (CVE) training program at the state, local, and national levels to educate participants on mobilization and radicalization indicators.
• Led the development of new strategy and policy objectives that encompassed all levels of government
to achieve a Presidential-level national security objective.
• Conducted in-depth research to enhance senior government leader's knowledge on important, time
sensitive topics. Use various analytic techniques and tools to uncover relevant information which directly
supports business and national security goals.

Senior Intelligence Strategist, National Security

Lead consultant on various client-facing federal and cross-sector commercial engagements. Consulted
clients on open source intelligence findings, supply chain risk, business to business relationships,
classified intelligence analysis, vulnerability management, and intelligence methodologies.

• Built and maintained valuable relationships with clients and acted as the customer success
representative for the team. Ensured that clients were satisfied with the product and identified new sales
opportunities.


• Key member of a federal law enforcement special operations task force project conducting tactical and strategic analysis on drug trafficking, opioids, counterterrorism and gang related crime. Used open
source and classified intelligence techniques to provide agents with timely and actionable intelligence.
• Identified vulnerabilities in client's human and physical networks by conducting manual open source
research and analyzing trends associated to mission critical areas.
• Developed and presented diverse, client-ready deliverables that are tailored to the client's needs and vulnerabilities.
• Researched client specific areas of interest such as IoT, Medical Devices, ICS/SCADA, Data Centers,
and Business to Business relationships in order to conduct vulnerability analysis.

Senior Intelligence Consultant, Cyber Reconnaissance and Analytics

Washington, DC and Deployed Locations November 2010 - April 2017
Senior Intelligence Analyst, Counterterrorism and Cyber Threat Intelligence

• Recognized as a counterterrorism and cyber threat intelligence subject matter expert. Worked alongside
Navy SEALs on three diverse deployments throughout the world to successfully achieve high profile
national security objectives.
• Trusted intermediary between the world's most technical offensive and defensive cyber professionals
and senior government officials to provide timely intelligence updates and direct future operations.
• Built and led a team of that provided cyber threat intelligence, open source intelligence, and classified
research to identify key cyber adversaries that were activity targeting United States interests.
• Served as the primary conduit between a national-level task force and various special operations units
in support of counterterrorism operations. Built and maintained relationships with over 20 intelligence
community, private sector, and government partners that provided effective collaboration to conduct
cyber-specific counterterrorism operations.
• Provided reach-back counterterrorism intelligence support and Request for Information (RFI)
processing to forward-deployed special operations forces, including Navy SEAL Teams.
• Managed a team of 30 intelligence analysts to ensure timely, relevant support to forward deployed units
and stateside customers.
• Trained and mentored 60 new and experienced intelligence analysts on counterterrorism
methodologies, policy requirements, legal authorities, intelligence analysis tools, and the intelligence
cycle.

Senior Intelligence Analyst, Counterterrorism and Cyber Threat Intelligence

Find out detailed information about Jake Munroe, Principal Product Marketing Manager 

Jake Munroe: Principal Product Marketing Manager

Jake Munroe

Norwich University