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Marketing Manager - USA

Marketing & Sales

• Develop go to market strategies in accordance with product calendar
• Develop marketing calendar with daily, weekly, monthly and annual plans for social media and DTC email marketing
• Create and write copy for all DTC email marketing efforts, social media posts, and digital ads
• Manage all social media channels and develop new strategies to communicate brand stories
• Manage all customer facing updates to HippyTree.com
• Generate reporting on eCommerce, social media and email marketing performance
• Lead communications with digital marketing agency
• Create content for retail partners, influencers, industry websites and press releases



Digital Marketing Manager

• Joined company in first year of LLC as the sixth employee
• Developed brand strategy and go to market plans for new products that led to 100% revenue year over year
• Shot and developed digital content used on the website, in advertisements and across all social media channels
• Grew social media presence to over 100K instagram followers, 20K Facebook followers, and 12K YouTube subscribers
• Helped establish StringKing as a brand name competing against industry leaders

Marketing Manager

• Inside sales for a software startup
• Led team in opportunity creation for FY13 ($300,896) and FY14 ($302,674) and outbound calls
• Booked $120,000 in new business

Business Development Representative

Led grassroots marketing efforts, promotional events, and social media campaigns

Marketing Intern

Worked with the Bank Of America account team on creative activation campaigns in the local market

Find out detailed information about Jake Smith, Marketing Manager - USA in Hermosa Beach, CA

Jake Smith: Marketing Manager - USA in Hermosa Beach, CA

Jake Smith

Isenberg School of Management