James Shramek: Account Manager in TUSTIN, CA

Responsible for managing a variety of lead generation, SAAS, & e-commerce clients at one time. Serving as the main point of contact & marketing strategist for each client. Duties Include: • Define, monitor and analyze trends in clients’ KPIs. • Implement advanced Paid Search and Paid Social strategies on platforms such as Google Ads, Facebook Ads, and Bing Ads to ensure profitability for clients. • Design, build and test google display ads using figma and adobe suite. • CRO - Design, build and A/B test custom landing pages within Unbounce. • Integration of Google Analytics, Google Tag Manager, Facebook Pixel, Zapier, various CRMs & conversion tracking. • Audit paid search and paid social accounts, along with landing pages, for sales purposes. • Created custom reports using Google data studio and other tools to report to clients on a consistent basis.