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Business Development Manager • Key Account Manager USA

Accounting & Finance

Sitting in Portland's Athletic & Outdoor industry, I'm a creative individual driven by authentic brand storytelling. Proven business professional with success in go-to-market executions, profitable brand partnerships, and account strategy & execution. I'm currently employed within Icebreaker's North American sales operations, and am continually interested in networking with like-minded individuals who share similar passions. 

•   Lead & implement national account strategy (Seasonal planning, merchandising, sell-in & sell-thru, dealer training, etc.) for 6 of the brand's 8 largest wholesale accounts.
•   Implemented a 3-year, new business development strategy which led to the successful account openeings & accelerations of Nordstrom,
Neiman Marcus, Fleet Feet Sports, Sports Basement & more.
•   In last 2 years, drove 250%+ growth for REI & Nordstrom (brand's 2 largestr dealers), as well as 45% digital growth for Backcountry.com.
•   With a strong marketing background, successfully collaborated with global/regional marketing teams on 5 straight seasons of successful
GTM/Consumer Experience plans aimed at the US customer.
•   Planned and managed 3 new trade shows for the brand, leading to 45
new account openings by rep force in 2 years' time.

Directed the brand's most comprehensive go-to-market strategy,
incorporating creative asset development, trade communication & implementation, and consumer facing marketing campaigns.
•   Concepted & executed the brand's first all-encompassed corporate
responsibility program, helping to support clean water development.
•   Managed the product development process of national SMU projects,
helping to generate $1.1 million dollars of new business.
•   Planned & produced the US brand's first seasonal video & photoshoot.
•   Managed two websites and met 91% of a $1.3 million budget.
•   Controlled relations with the brand's digital agency, while concepting
and managing the digital marketing strategies for 2 brands.

Senior Ecomm Specialist • Product Marketing Manager

Created a "Made in USA" heritage footwear concept that procured an
internal financial grant to help bring a third brand to the portfolio of HI-TEC Sports USA.
•   Finished a forty-page business development plan for the new brand,
pitching to both senior brand leadership + external investors.
•   Directed a team of three designers/developers that collectively reached
the third stage of prototyping.

Project Director

Executed extensive copywriting and powerpoint presentation
development used for the department head's speaking events.
•   Gathered and manipulated data from rural sites that helped lead to Dr.
John Shupe's scientifically-published findings on the hydrology of Yosemite National Park.
•   Created and published weekly video productions via the online science
journal publication, Earthzine.

Research Consultant, SSAI

Find out detailed information about Jeff Stine, Business Development Manager • Key Account Manager USA in Sherwood, OR

Jeff Stine: Business Development Manager • Key Account Manager USA in Sherwood, OR

Jeff Stine

Concordia University

San Jose State University