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Sr. Manager Brand Experience/Operations

Logistics, Shipping & Operations

<p>Highly skilled Visual Merchandiser focused on enhancing brick and mortar environments through flawless visual merchandising execution and training of field &amp; store teams. My passion for elevating the customer experience has afforded me the opportunity to support companies spanning multiple industries (retail, residential and medical). Creative and logistical in thought, I not only create and elevate retail environments but I identify opportunities to increase profitability.</p>

●  Managed the visual merchandising and brand experience programs for 11 concierge medical centers
●  Collaborated with Real Estate PM and Interior Designer to design new centers that reflected corporate
branding, supported our medical operations and elevated the customers' in-center experience
●  Project managed the interior design process, FF&E & art selections and on-site installations of new
construction and existing center refreshes nationwide - sourced vendors, managed logistics, outside
vendors and executed on-site visual and styling installs
●  Managed budgets for FF&E, art and member amenity programs; sourced and procured interior
design/visual elements
●  Developed corporate visual/brand guidelines and standards, created directives, trained field teams
●  Elevated the member experience through the creation of a hospitality-like amenities program
●  Oversaw opening of new corporate HQ (12,000 Sq Ft) - managed logistics, external vendors and space
planning
●  Increased corporate revenue and membership base through overseeing the successful opening of 6 new
centers (NY, FL, CA) (2,000 - 6,000 Sq Ft)
●  Identified opportunities and addressed challenges through frequent on-site visits and ongoing training
●  Liaison between corporate leadership and medical centers to ensure visual and member experience
objectives were met and standards were maintained
●  Advised marketing team on external events and photo shoots to ensure activations were reflective of our
brand mission and standards

Brand Experience/Operations Senior Manager

●  Managed luxury residential relocation/move process from inception to completion (ranging from 500-30,000 Sq. Ft.)
●  Collaborated with external vendors, interior designers, contractors and building management to ensure
budget and project timelines met client expectations
●  Styled residence to reflect client's personal tastes and enhance overall visual aesthetics
●  Designed and executed organizational and inventory plans based on analysis of client's objectives

Relocation AND Organizing Manager

Managed national apparel and jewelry visual merchandising field teams, 3rd	party merchandisers, retail business performance, visual merchandising and brand training resulting in 5M in annual sales
●  Designed fixture and merchandise directives for retail spaces based on door footprint, volume and assortment
●  Analyzed sales performance, developed by door business strategies and created visual merchandising action plans which resulted in achieving a 30% increase above plan
●  Styled mannequins and product presentations to reflect brand image and current trends to elevate the customer experience
●  Achieved 17% stronger performance than TTL CO in NY metro doors by utilizing strong customer service tactics and follow up
●  Project manager for new shop installs, pop-up shops, conventions and trade shows
●  Trained, monitored and developed associate performance through the creation of learning tools, training seminars and face to face engagement
●  Partnered with retailer and corporate leadership teams to ensure brand and sales objectives were met and collaborated on opportunities to increase profitability
●  Planned and hosted seasonal customer selling events and activations

National Retail Development Manager

Drove annual sales of 7M in NYC flagship through management of department's logistics, merchandising and visual execution
●  Oversaw operational, product and visual install of 8,000 sq. ft. new concept shop
●  Trained sales, operational and store management teams on product, selling techniques, company directives and initiatives to ensure a "best in class" shopping experience

Field Supervisor Flagship

●	Responsible for 50M in annual sales volume across 5 RTW divisions 
●	Managed, trained and developed 12 Field VM Coordinators on best practices to drive sales through visual merchandising, mannequin styling, client engagement techniques and creation of strategic partnerships
●	Translated monthly brand styling and merchandising guidelines to reflect individual door assortments and customer profile
●	Created monthly merchandise guidelines and fixture floor plans for retail accounts based on door assortments and department’s real estate footprint
●	Oversaw monthly and seasonal floor sets, windows, new shop in shop installs (domestic and foreign), branding refreshes and in-store marketing events
●	Maximized partnerships with major retail accounts (Macy’s, L&T, Bloomingdales, Saks) to define business strategies to ensure profitability of brands globally and by door

Regional Retail Development Director East

Find out detailed information about Jennifer Marcus, Sr. Manager Brand Experience/Operations in New York City, New York

Jennifer Marcus: Sr. Manager Brand Experience/Operations in New York City, New York

Jennifer Marcus