Jeremy Kneisly: Creative Director in Lake Forest, California

Marketing Ecommerce Design Photography Social Media Product

• Own design execution for men’s, women’s, and kid’s annual product assortment inclusive of tops, bottoms and accessories • Manage product line, aligning with brand direction and meeting annual business goals • Create seasonal stories through market/trend research and forecasting • Execute clear and detailed tech-packs for development • Manage product development partnering with vendors to insure products meet design intent and target costs • Developed brand strategy and design standards, implementing guidelines for all brand touchpoints • Lead digital marketing strategy and execution across all paid, earned, and owned channels • Merchandise and optimize ecommerce website, maximizing user experience, conversion rate, and SEO • Plan and direct photoshoots aligning content with brand personality and design needs.