Jeremy Sodek: Assistant Manager, Global Brand Marketing and Development in Los Angeles , CA
Jeremy Sodek
Assistant Manager, Global Brand Marketing and Development
Los Angeles | United States
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Work experience
Hasbro
Assistant Manager, Global Brand Marketing and Development | 11/2019 - Current
Assist in daily management of consumer product development, from product line concept to retail shelf for multi-million dollar programs. Create and provide marketing materials to elevate program awareness and drive sale. Manage product line via Flex PLM. Oversee distribution of assets and documents to cross functional teams. Work directly with licensed partners to create accurate quality product. Analyze sales data for $100MM+ programs.
Controller Gear
Brand and Social Media Manager | 06/2018 - 11/2019
Work with partners to develop and market licensed merchandise.
• Oversee the development of products sold into mass
retailers such as Walmart and Target.
• Analyze sales data of merchandise programs that bring in over $1 Million in revenue.
• Create, edit and manage content for social platforms to elevate product and brand awareness.
• Increased Social Media audience by over 45%
McFarlane Toys
Brand Manager | 09/2016 - 05/2018
Manage product development of 7 unique segments across multiple a-list properties. Work with design team to ensure quality and accurate product is being developed throughout the entire production cycle.
Act as brand expert and speak to product at trade shows and conventions. When on site at trade shows and conventions I also acted as the on site social media manager. Developed marketing materials via PhotoShop and Premiere Pro to promote product.
Journeys Group (Genesco)
Store Manager | 11/2013 - 09/2016
Zumiez
Assistant Manager | 07/2011 - 11/2013