Jessica Lee: Product Marketing Manager in Costa Mesa, CA

• Manage Global Face and Complexion product portfolio and architecture by strengthening Hero Franchises through evolving innovation pipeline strategy and identify fast-growing subcategory opportunities with a focus on regional relevance • Support Executive Director in launch program conceptualization by developing actionable ideas and recommendations through comprehensive analysis of ELC War Rooms, North America channel / consumer engagement insights, and internal benchmarks • Partner with cross functional teams and lead development of new product launch process and go-to-market strategy through creation of global Forecast Offerings and product sheets • Develop and track global product performance metrics and present wins and challenges to leadership and Co-Founders

• Developed dashboards and created tools to provide key insights to all levels of management and sales reps; created weekly Sell-Thru Report focusing on division and category retail sales trends, while leveraging Wiser data to provide competitive analysis • Prepared commentary and reporting for weekly and monthly Business Reviews with Senior Management for Americas • Weekly system and report maintenance of Power BI platform; consolidated, cleansed, and validated data from various sources to provide quality user experience • Provided margin analysis, weekly/monthly commentary on bookings, and trend performance to drive North America sales initiatives

• Reviewed and processed EDI documents for all Major (Amazon, Macys, Nordstrom), Core (Military, Backcountry, Zappos), and drop ship accounts; trouble-shoot variances, resolved discrepancies and needed adjustments with buyers • Suggested process improvement programming needs; led system testing and new account onboarding to ensure proper execution • Daily order management of $10M+ and communicated with cross functional teams to ensure production was placed, received, and shipped within vendor compliance guidelines for all Women’s inline and SMU product; proactive when issues occurred • Prepared account showings for Women’s and Footwear divisions focusing on seasonal opportunities to drive category growth