Jimmy Bui: in Stanton, CA
Jimmy Bui
Stanton | United States
Skills
No information
Interests
Fashion
Storytelling
Cooking
Traveling
Technology
Work experience
Lee's Sandwiches
Digital Media Specialist | 12/2018 - 02/2019
• Spearheaded paid media strategy by executing cost-effective campaigns to increase sales and revenue
• Created monthly reports, allocated marketing budget, and presented with results and recommendations
• Optimized existing resources, proposed and created new digital media for paid marketing campaigns
Together We Rise
Social Media Manager & Digital Marketing Coordinator | 12/2016 - 01/2018
Social Media Manager Roles:
I managed the companies social media accounts. From content creation to community management and monitoring daily activity - I leveraged the company's channels with growth and brand strategies in mind. I also monitored and reported the company's ad spend & ad performance; made changes accordingly. Launch new Facebook & LinkedIn ad campaigns to generate leads based on budget & direction of Marketing Director; tested different images, ad copy & ad goals to optimize results.
• Executed $60,000 in paid social campaigns
• Analyzed customer data then created lookalike audiences for paid campaigns to attract new leads
• Used Google Analytics to analyze and report growth, digital ad spend, and ROAS
• Enhanced social channels followers, 77,000 on Facebook, 5,300 on Instagram, and 9,063 on MailChimp
Digital Marketing Coordinator Roles:
• Worked with third party agency to optimize lead generation landing pages from Google Ad campaigns
• Promoted to Social Media Manager assisting Director by leading corporate partnerships and campaigns
+ Promoted to Social Media Manager (May 2017)
Together We Rise
Social Media Marketing Intern | 09/2016 - 12/2016
I assisted in creating content and creative photographs to post on the company's social media channels, as well as manage online interactions.
• Instituted fundraising campaign using Facebook Live
• Centralized social media channels and implemented growth strategies increasing following by 43,000
• Oversaw social presence by monitoring and engaging with followers leading to 13% monthly engagement
• Authored and edited social media posts increasing organic reach by 170%