Bachelor of Science in Business Administration

Fashion Model

Fashion & Apparel

Assisted in product marketing initiatives through building strong teamwork on set with effective communication.

*	Analyzed statistics of our different social media platforms to determine trends in effective outreach.
*	Guided new marketing campaign efforts through researching new ways to reach a wider target market.
*	Managed and produced content across Instagram, Facebook, Twitter, LinkedIn, and YouTube.
*	Increased social media traffic through creation of viral videos.
*	Maximized engagement through multiple social media channels.

Marketing Intern

*	Assisted and communicated with back-of-house staff to efficiently restock items, factoring in variables such as our target market, season, and demographics.
*	Managed the sales floor while addressing dozens of customers daily to maintain the store's image.
*	Led brand and product marketing initiatives through upselling, customer segmentation, and sales techniques.
*	WOM marketing and understanding of how a business successfully operates to consistently bring in revenue.
*	Supported product innovation and product development through fashion trend analysis and direct customer feedback.
*	Achievement: Consistently met and exceeded sales and ADT goals.

Retail Sales Associate

Communicated and supported 30+ customers per day to ensure they had a pleasant experience. Gained an understanding of customer loyalty, customer service, and brand/product marketing.

Associate Barista

*	Organized and implemented marketing campaigns to promote campus-wide events to the student body.
*	Coordinated with student body to promote environmental awareness through campus cleanups and weekly recycling.

Vice-Chair

*	Organized activities at summer camp to encourage children to develop lasting relationships with peers.
*	Produced and implemented diverse thematic elements weekly for campers to have different enjoyable experiences.
*	Volunteered and assisted in seasonal events held year-round.

Summer Camp Counselor and Volunteer

*	Assisted and communicated with 100+ customers daily while holding myself to risk and safety mitigation when working with food.
*	Collaborated with 10+ team members to ensure the best customer service and experience was provided to guests.
*	Implemented health-code protocols, enabling me to easily adapt and uphold any emerging COVID-19 work restrictions.
LEADERSHIP & INVOLVEMENT

Associate

Find out detailed information about Jinu Song, Fashion Model 

Jinu Song: Fashion Model

Jinu Song

CHAPMAN UNIVERSITY, GEORGE L. ARGYROS SCHOOL OF BUSINESS & ECONOMICS