Lifestyle

Outdoor

Sales Manager

Top Management

Sales professional with proven record of success with industry leading companies, expertise in managing national key accounts for consumer electronics, fashion, action sports and outdoor industries. Experience launching new channels of distribution and building successful business relationships with key decision makers.  Success in capturing new business and developing innovative marketing initiatives, leading to revenue growth and increased market share. Key competencies include:

Account Management
Business Development		
Brand Development	
Sales Forecasting / Budgeting	 
Clinic Trainings		
Event Marketing
Retail Marketing	 
Team Leadership		
Trade Shows


Sales Manager    	2012 – 2015
Managed Outdoor and Action Sports sales, developed strong partnerships while integrating sales and marketing plans with strategic customers to achieve revenue and profitability.  

•	Developed new business with key retailers, PacSun, Quiksilver, Zumiez, TSA, Tilly’s, Sport Chalet, Bass Pro, West Marine, Urban Outfitters and specialty accounts.
•	Increased sales by 65 percent, maintained growth through analyzing sales reports, and identifying opportunities and challenges to create strategies to maximize sell through.
•	Managed daily communication with outdoor distributors, presented new products and associated assets to ensure proper understanding of features and selling points.  
•	Supported retail stores with marketing events, employee incentive programs, clinics, custom displays, POP and assisted in logistical needs.
•	Analyzed retailer’s competitive products and programs to communicate back to internal teams to establish strategies to increase sales and gain market share. 
•	Attended trade shows for CES, Outdoor Retailer, Agenda, SXSW, PPAI Expo and SIA. 
•	Represented additional sales channels for B2B and mobile through sales trainings and vendor events for Best Buy, Verizon, AT&T and Sprint.

(Action sports apparel and accessories manufacturer)
Sales Representative   	2005-2011
Managed sales for action sport junior clothing, swim, footwear and accessories line for the territory of Southern California and Arizona. 

•	Established new channels of distribution and placement for company’s products; Increased overall junior’s sales by 60 percent in both specialty stores and majors such as Nordstrom, Macy’s, Dillard’s, The Buckle, Tilly’s, Sport Chalet, Amazon and Dick’s.
•	Increased additional business through SMU’s and product collaborations with 3 other industry-leading brands.
•	Created in-store marketing events with key retailers by integrating team athletes and brand promotion, leading to significant incremental sales and market share increases. 
•	Participated in selling trade shows Agenda, Surf Expo, regional shows.

Sale Representative

Michael Cohen Showroom, Los Angeles, CA 
(Junior and Contemporary Branded multi-line showroom)
Sales Representative   	2003-2004
Managed clothing sales for multiple branded lines in showroom for both key accounts and boutiques. 

•	Managed clothing and premium denim sales for North America territory, increased sales by 89 percent for Women’s premium knit and printable line. 
•	Launched Men’s vintage printable line, increased sales and built brand image with key accounts and boutiques nationally.
•	Maximized sales by conducting business in the showroom and attending trade shows, participated in all Coterie, Intermezzo, SF LACA, Magic, Dallas and LA markets.

Sales Representative

Find out detailed information about Jodi Rea, Sales Manager in Costa Mesa, CA

Jodi Rea: Sales Manager in Costa Mesa, CA

Jodi Rea

San Diego State University