Jonathan Wright: Chiat/Day, Deutsch LA, Crispin Porter + Bogusky, MRM//McCann Seeking FT role. Skilled at concept development, brand identity, creative writing, project management, balancing competing demands, and problem solving. in Marietta, Georgia
Jonathan Wright
Chiat/Day, Deutsch LA, Crispin Porter + Bogusky, MRM//McCann
Seeking FT role. Skilled at concept development, brand identity, creative writing, project management, balancing competing demands, and problem solving.
Marietta | US
Interests
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Industries
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Work experience
Freelance
ACD/Sr Creative | 03/2022 - Current
Currently freelancing while seeking full-time employment.
Clients:
Jamestown LP, Carmex, Deutsch LA, Biscuit Filmworks, Spectrum, NBC, HBO, and BET
• Developed Carmex campaign that optimized spend for 7+ sub brands
• Wrote headlines, social posts, scripts, and marketing copy
• Designed multichannel ads and brand collateral
• Designed sets for NBC, BET, HBO, & Biscuit Filmworks
Deutsch LA
Associate Creative Director | 02/2021 - 03/2022
Clients: Walmart, TOMO Mortgage, and California Board of Milk
• Led a team of copywriters, art directors, strategists, and account managers
• Operationalized DLA’s performance group for Walmart+
• Established an integrated process for full-funnel creative
• Launched Walmart+ delivery membership with 15% US penetration
• Launched Walmart Drone delivery in test markets
• Agency creative point of contact for TOMO
Freelance
Associate Creative Director | 09/2015 - 02/2021
Clients: Chiat/Day LA, MRM//McCann, Starbucks, Buffalo Wild Wings, Nissan, Gatorade, Anheuser-Busch, Intel, Adobe, SyFy, J&J, Nile Commerce, and others
• Developed #2 bestselling brand on Walmart.com
• Designed outdoor tool line that generated $12MM+ in first year
• Wrote broadcast scripts for Buffalo Wild Wings with John Goodman
• Supervised creation of Starbucks coffee blog
• Created 8+ brands across beauty, hardware, grocery, and sporting goods
• Played a critical role in winning Intel for Chiat/Day
• Acted as product development liaison with factories in China, Hong Kong, and S. Korea
Boncom
Associate Creative Director (AD/CW) | 02/2015 - 09/2015
Clients: Mormon.org, United Nations Foundation, Huntsman Cancer Institute, Deseret Industries, and Smithsonian National Zoo
Boncom
Art Director/Copywriter | 04/2013 - 01/2015
• Promoted to ACD from art director/copywriter
• Led a team of art directors, copywriters, producers, and a strategist
• Recruited 6 full-time employees retained for 2+ years
• Developed animation series with 100MM+ views
• Conceived holiday campaign that garnered 200MM+ views globally
• Significantly increased social engagement with Mormon.org
• Performed numerous voiceovers
Digitas
Art Director | 09/2012 - 04/2013
Client: Taco Bell
• Launched most successful product in quick service history with Cool Ranch Doritos Locos Tacos
• Sold 1.5 million tacos on the first day
• Earned 4 million YT views over 3 weeks
• Art directed digital ads, social media, and activations
• Launched Steal A Base Steal A Taco at the World Series
Crispin Porter + Bogusky
Jr. Art Director | 06/2012 - 09/2012
Clients: Grey Poupon, Old Navy, and VitaminWater
• Selected from a pool of 900 applicants for a summer internship as Jr. Art Director
• Developed Back to School campaign for Old Navy with the cast of Beverly Hills 90210
• Created 3 months of social media content for Grey Poupon’s Society of Good Taste
• The Society of Good Taste won at Cannes and The One Show
• Art Directed campaign billboards for VitaminWater
Brigham Young University
Graphic Designer/Producer | 08/2010 - 06/2012
During graduate school I was a graphic designer and video producer for BYU Alumni Association, BYU Adlab, and the Laycock Center for Creative Collaboration.
• Wrote and produced a short broadcast documentary about Stephen R. Covey
• Created a series of online video shorts about Mormons in Russia
• Designed and produced marketing materials for BYU Alumni
• Designed components of the nationally touring art exhibit Beauty and Belief with Dr. Sabiha Al Khemir
• The exhibition was a national first and featured 250 objects from 10 countries
• Art directed an advertising campaign for Hot Pocket
• Launched a social media stunt to become an extra in Peter Jackson’s The Hobbit
BYU Broadcasting
Producer | 12/2009 - 03/2010
• Developed stories for season 1-2 of The Generations Project
• Supervised episode genealogical and historical research
• Managed 4-5 historians, 2 professional genealogists, and 4 interns
• Liaison between professional genealogists and research assistants
• Created and managed work flows
• Created synthesized reports for the Exec Producer and Lead Producers
• Wrote historical documentary narration
• Maintained a research database
• Recruited and developed talent
BYU Broadcasting
Associate Producer and Editor | 10/2008 - 12/2009
The Generations Project is an EMMY award winning documentary series that follows everyday people's journey to discover the stories and lives of their ancestors.
Freelance
Photographer | 06/2006 - 09/2009
• Produced live multi-camera broadcasts for NBA D League
• Shot video packages for Fox Sports affiliate Palestra.net
• Shot and edited documentary projects for clients
• Worked as a runner for NBC Sports on Alli Dew Tour
• Shot select events and weddings
Lincolnview Elementary School
Skills Trainer | 01/2007 - 12/2008
• Worked with children with autism on IEP goals (Behavior and Academic)
• Employed applied behavior analysis and discrete trial training
• Collaborated with special educators to build therapeutic art program
• Implemented regimented art practice that became integral part of student’s day
• Helped enhance student’s academic curriculum
• Collaborated with educators, administrators, parents, and educational assistants
