Josh Valeo: Digital Marketing Manager in Silverado , CA
Work experience
Ezaki Glico
E-commerce Supervisor | 03/2024 - Current
The Guitar Center Company
Music Instructor | 11/2023 - 04/2024
Communicate with students and/or parents on progress, develop curriculum for each student pending their goals and interests. Assist with customer service issues as needed, helping to develop long-term students by creating a great experience.
Trinity Packaging Supply
Marketing Manager | 03/2020 - 04/2023
Trinity Packaging Supply is a wholesale packaging supply company, utilizing the drop-ship model to partner with vendors to sell packaging supplies at wholesale quantities to their clients.
• Built and managed a marketing team of 4 in-house employees and 2 agencies.
• Created brand guidelines, social media assets, web assets, marketing materials, product imagery, UX/UI, packaging designs, dynamic and static presentations, blog content, emails and more.
• Led in growing brand awareness by submitting to various awards resulting in accolades from Inc. (Best Workplaces, Power Partner, Best In Business), Fortune (America’s Most Innovative Companies), and being sited in publications such as Yahoo!, Forbes, other packaging-industry thought leader websites.
• Started a sustainability campaign that led to partnerships with sustainable packaging companies.
Virtual Graffiti
Ecommerce Specialist | 04/2015 - 03/2020
Virtual Graffiti is an IT security and technology solution provider with a vast portfolio of IT solutions focused on IT security, network, storage, and cloud-based solutions.
• Converted over 180 vendor-branded microsites to a mobile responsive platform.
• Designed and developed new vendor microsites.
• Optimized and managed product listings on 3rd party marketplaces for over 180K SKUs.
• Organized and designed 16+ vendor branded Amazon e-commerce storefronts (Sonicwall, WatchGuard, Fortinet, and more) including A+ content.
• Collaborated in creating dynamic excel sheet templates to manage a complex system of vendor products, content, and upload templates for various use-cases.
• Grew the 3rd party marketplace department by 500% over 3 years.
Blink Development
SEO Specialist | 04/2014 - 04/2015
Blink Development offers creative and dynamic website design, development, marketing, and management services tailored to company needs.
• Developed SEO strategy tailored to a variety of industries that helped increase organic search engine rankings and grew website traffic by up to 100%.
• Conducted keyword research and developed SEO-friendly meta content to maximize website visibility.
• Optimized existing content, using standard practices, and increasing optimization scores by 10-25%.
• Implemented strategy to increase backlinks by ghost-writing articles for industry specific web publications.