Justin Ullestad: Digital Marketing Specialist in Iowa Falls, IA

Manage a team of writers that are responsible for creating weekly content covering the National Hockey League ? Responsible for content creation and social media integration of Sports Grumble’s NHL pages

Write and arrange charts for multiple organizations specifically for percussion/battery ensembles ? Record and edit original works for publishing purposes ? Work with schools and universities primarily with occasional work for local ensembles

Develop digital media campaigns and strategies for companies that are simple to implement and monitor ? Research and develop strategies for organizations' Social Media platforms to maximize message/advertisement/content distribution and consumer interaction ? Research and categorize client databases in order to find consumer leads and profitable avenues ? Create press releases, pitches, letters, mission statements and interview transcriptions for contracted clients

Scheduled, coordinated and carried out Launch community and promotional events ? Created handouts, flyers, media guide, Launch newsletters and other promotional materials ? Maintained both the teams main website while also growing the team’s Instagram following by 32% ? Tracked statistical accomplishments of all Florida Launch player personnel ? Monitored local, regional and national news coverage throughout the MLL offseason ? Coordinated and conducted player/coach interviews and assisted with offseason camps and clinics ? Scheduled player and coach travel accommodations for preseason camp ? Assisted in the designing and approval of multiple products sold on the team's online store ? Created marketing strategies and campaigns for use in South Florida area through both print and online mediums ? Collaborated with local businesses to obtain sponsorship and special event agreements

Coordinate practice and game day schedules to comply with athletics game day agenda ? Assistant in performance preparation and game day preparation ? Assist in the coordination of away trips and other events that the Marching Owls plan to attend ? Coordinate FAU band involvement during both football and basketball games ? Assisted in the creation and distribution of grassroots marketing and recruiting efforts throughout the calendar year ? Coordinated and managed over 80 undergraduate students during athletic and/or school related events

Compiled and drafted material that reached over 90,000 users ? Created a Statistical workbook that populates entered game-by-game statistics into categories such as; milestone progress, career and game highs, monthly statistical comparisons, and game-by-game breakdowns ? Assisted in drafting and compiling of statistical and relevant information for use within the Florida Panther's social media outlets including; Twitter, Facebook, and Instagram ? Drafted and submitted Press Releases that have reached all South Florida Media Outlets ? Constructed game notes and statistical breakdowns that were used by the NHL in pre-game notes and stories, as well as by the Florida Panthers organization ? Developed "Movember"? graphic for use in the team's 2013-14 regular season media guide

Served as primary bookkeeper for company with duties that included: the creation of purchase orders, invoicing, AR and AP follow ups, monthly and quarterly projection creation, and overall analysis of incoming sales ? Worked extensively with marketing team to position new products correctly in the market place using multiple outlets that included print, web advertising, and social media strategies ? Created new and revised active marketing strategies for online media outlets that increased web traffic by over 50% ? Primary customer representative for a number of large online clients that included Amazon and Newegg ? Coordinated travel and product storage accommodations for international events and trade shows experience ? Developed print and online marketing campaigns using SEO, email, social media and display advertising strategies

Analyzed sales trends to order and inventory product to maximize sales and minimize inventory ? Experience projecting sales forecasts to optimize inventory management ? Worked intensely with customers such as Amazon regarding product additions, changes, pricing, invoicing, and shipping. Assist customers in writing elaborate product descriptions on available products ? Experienced in QuickBooks software including sales orders, invoicing, and collections. Experience building and analyzing reports on business overview ? Researched product sales, analyzed product trends, organized information for trade shows, and processed the order function from factory to distribution for both domestic and international markets ? Organized product for numerous trade shows such as PASIC/NAMM. Worked the floor at shows talking to potential customers about product availability and potential for their business