Outdoor

Health & Fitness

Travel

Adventure

Active

Account Executive

Executive

With a deep understanding of brand ethos and consumer connection, I take a globalized approach to decision-making for merchandising and sales in the retail industry. I thrive in a results oriented environment and have a proven track record to influence people in support of overall business goals through my direct and transparent communication approach. While focusing on team collaboration, I show tenacity for solving problems through creativity and resourcefulness and have an aptitude for strategic thinking and identifying effective solutions that turn ideas into actionable steps and growth. 

-Support brand vision through retail display and visual merchandising
-work directly with clients on seasonal needs and identify design services available

Key account management on custom projects 

Senior Account Development Manager

-Connect client needs with internal development team on custom retail display needs
-manage collection from inception to production

Account Development Manager

-Direct and coordinate merchandising and product development from concept through bulk production of multiple brands both company owned and licensed designers (Betsey Johnson, On Gossamer, Kensie)
-Partner with design to execute compelling product by identifying trends, color, print direction and price points to enhance business performance while continuously working to improve and maintain product margin goals
-Refocused the On Gossamer merchandising strategy in 2014-15, resulting in steady sales increases and gaining a new account
-Contributed to the Betsey Johnson 53% market share increase through new group and product launches in 2015   
-Develop and implement new strategies to increase productivity and efficiency within the division’s product development calendar 
-Merchandise product lines to create a commercially viable and trend right offering for customers
-Execute marketing strategies including hangtags, labels, and store informational collateral
-Participated in the re-branding of the On Gossamer brand by identifying the correct target market through research
-Created the new On Gossamer brand profile to present to be used as guidance by all teams within the brand 
-Successfully re-launched the web commerce site for On Gossamer 
-Provide social media concepts and approvals for marketing, email blasts, website pages, and blog posts
-Develop and grow social media platforms for On Gossamer including Facebook, Instagram, and Twitter
-Provide meaningful content to our Public Relations Manager to be create pitches for editors or bloggers
-Manage photoshoots and provide creative direction for web and advertising collateral
-Attend fit/production sessions to ensure timelines and ideal product execution 
-Supervise direct interns effectively towards the accomplishment of seasonal product line goals
-Partner with department teams daily including: Design, Sourcing, Sales, Ecommerce, Creative Services

Brand Manager

-Worked directly under two Senior Brand Managers in Private Label (St. Eve, Simply Vera Vera Wang, Lizwear) and Branded Intimates (Betsey Johnson, On Gossamer, Le Mystere, Ellen Tracy, Steve Madden)
-Directly managed Komar Kids Intimates (St. Eve) after six months of employment
-Followed the lead of each brand manager in brand-related decision-making
-Managed all style information for entry into the internal system to track style setup, inventory, costs, and orders
-Involved in the entire merchandising, product development, sales, and production process for all brands
-Attended photoshoots to provide visual and creative brand direction and ensure garments fit correctly
-Facilitated quarterly client presentations by helping to establish and provide compelling selling tools to our sales force

Assistant Brand Manager

-Worked with each team member within the design department of the intimates division (Branded and Private Label)
-Assisted in every aspect of the design process including developing inspiration boards, trend presentations, and product development
-Prepared for sales presentations by assembling catalogs, sketching CADs on Illustrator, and organizing seasonal garments
-Competitive shopped and researched to organize and create trend presentations

Design Intern

Find out detailed information about Kaitlyn Young, Account Executive in Westminster, CO

Kaitlyn Young: Account Executive in Westminster, CO

Kaitlyn Young

Fashion Institute of Technology