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Business Owner

Executive

My name is Karen Randall and I am a resourceful professional with extensive experience spearheading all aspects of product management, developing/implementing products, and ensuring the launch of products in a wide range of apparel categories
Throughout my career, I have developed solid skills and achieved out of the box results
•	Instrumental in executing product management processes, collecting and analyzing the latest market trends, and providing strategic planning support to promote innovation.
•	Excel at overseeing all aspects of product development and maintenance from prototype to end-of-life cycle.
•	Demonstrated expertise in developing product pricing and positioning strategies, while creating buy-in for the product vision both internally and with key external partners.
•	Employees recognize me as an accessible leader with proven expertise in leading, training, and coordinating administrative staff, through effective management of organizational diversity.


As a Business Owner, I am spearheading all aspects of sourcing and buying products. 
Main Duties:
Performing a variety of bookkeeping tasks, including providing customer insights, processing payroll, developing sales reports, managing staff/inventory, managing technical graphic design and product development, and administering e-commerce updating and brand development.
Key Accomplishment:
•	Identified deficiencies in services/products and improved values by categorizing monthly profit & loss statements.


In this role, I am overseeing product development life cycle and production/manufacturing workflow in multiple categories. 
Major Responsibilities:
Monitoring, negotiating, and sourcing vendor base globally, obtaining pricing and order details from offshore vendors, including material, decorating, packaging, and artwork requirements, creating technical sketches, client presentations, and new product ideas for clients and manufacturers, and collaborating with cross-functional teams.
Key Contributions:
•	Met client needs and quality standards through execution of strategic planning.
•	Increased profit margin and minimized expenses by providing top-notch services.
•	Improved GPM by 25% through utilization of executed calendars, production timelines, and quality control practices.

Senior Product Development Manager (Remote)

During this tenure, I was responsible for overseeing all facets of product development and maintenance, from prototype through end-of-life cycle. 
Main Responsibilities:
Sourcing new factories as well as quality fabrics, trimmings, and packaging proposing best products to clients based on allowances and margins, organizing and conducting cross-functional meetings and video fit/in-house fit sessions with design and merchant teams, and participating in meetings among design partners, team members, and vendors from around the world.
Key Contribution:
•	Maintained cost accuracy by overseeing import duty rate as well as managed an $8M budget.
•	Launched apparel categories in line with the latest trends/seasons by collaborating with several designers/merchants.


Director of Product Development & Innovation

During this period, I was responsible for managing the design and product development of Women's apparel along with overseeing development of Men's lifestyle collection. 
During this period, I was responsible for managing the design and product development of Women's apparel along with overseeing development of Men's lifestyle collection. 
Main Duties:
Reviewing SKU plan and product input from prior seasons and distributors, identifying target market within global distribution, developing color palettes, silhouettes, and fabrics as per seasonal trend research, defining collection dates and pricing targets for seasonal collections by collaborating with sourcing department and analyzing first prototypes of fabrics samples by traveling to China and India seasonally.
Key Contributions:
•	Increased sales by 75% by designing Women's lifestyle collection and establishing latest trends.
•	Maintained calendar schedule in line with delivery of second prototypes and sales samples.



Women's Designer/Product Developer

In this company, I was asked for overseeing seasonal color palettes and artwork for junior, missy, and contemporary markets. 
Main Duties:
Identifying the latest market trends and target markets by collaborating with multiple designers, leading and directing the art department from creative development to repeat stages, participating in trade events and market weeks, and coordinating with agents and factories in China to source, knit, and weave final products for Los Angeles.
•	Presented new product lines to designers in Northwest and Northeast by traveling San Francisco and New York City.


Design/Merchandiser

Assistant/Associate Designer

Find out detailed information about Karen Randall, Business Owner in Portland, OR

Karen Randall: Business Owner in Portland, OR

Karen Randall

Los Angeles Trade Technical College