Content Writer

Other

*	Conduct comprehensive industry research for authentic and informative content writing
*	Draft and edit content spanning various formats, including emails, blog posts, social media, video scripts, and marketing collateral
*	Collaborate with the marketing team to brainstorm content ideas that resonate with target audience
*	Optimize new and existing content in accordance with market trends to increase readership *	Evaluate key performance indicators (KPIs) to optimize content marketing strategy
*	Adhere to SEO best practices to drive website traffic and facilitate conversions
*	Create and maintain an editorial calendar to ensure all content is organized and posted in a timely manner

*	Proposed and implemented a TikTok plan for the largest credit union in Ohio, containing thorough market research, content strategy, and a content calendar
*	Coordinated with team members to design and distribute marketing materials, including flyers, emails, digital signage, and online banners
*	Pitched new content ideas and created photo and video posts for social media accounts
*	Compiled analytical reports for marketing campaigns, supporting data-driven decisions
*	Proficiently wrote and edited blog posts and website copy, focusing on consistent brand voice and readability

Marketing Intern

*	Successfully led and managed social media accounts on Twitter, Instagram, LinkedIn, and Twitter
*	Exceeded the previous record of user engagement on social media by implementing a gift card giveaway program
*	Developed weekly newsletters and promotional emails, significantly increasing open rates
*	Created press releases detailing interesting and noteworthy information
*	Executed digital campaigns and created landing pages for upcoming events and webinars

Marketing Communications Intern

Cashier, At Home, Huber Heights, OH (August 2019-May 2020), Reporter, Sinclair Community College, Dayton, OH (August 2019-May 2020)

Sales Associate

Find out detailed information about Kayleigh DeLaet, Content Writer in Tipp City, OH

Kayleigh DeLaet: Content Writer in Tipp City, OH

Kayleigh DeLaet

Wright State University