Kaylie Caswell: Graphics/pattern designer and illustrator for clothing and textiles, Apparel designer, Multi-disciplinary artist in Vancouver, Washington
Kaylie Caswell

Graphics/pattern designer and illustrator for clothing and textiles, Apparel designer, Multi-disciplinary artist
Vancouver | US
Interests
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Industries
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Work experience
Berried Alive
Designer, Graphic Artist, & Co-Owner | 11/2018 - Current
Co-owned and operated a whimsical high-fashion inspired streetwear brand with strong brand identity and a following of 100K+ across several social media platforms
Created sketches and collaborated with Portland Garment Factory to produce tech packs and final samples of ideas to sell on website
Designed illustrations and allover prints for clothing using Adobe suite
Coordinated with domestic as well as international factories to produce designs
Managed multiple design projects simultaneously in fast-paced work environment where capsule collections dropped on an almost weekly basis
Photographed and edited product photos using Photoshop
Leveraged industry knowledge and passion for the fashion industry to keep up with emerging trends
Designed eye-catching social media campaigns using Adobe suite to bring awareness to the brand
Maintained our brand's website and shop, generating 7 figures in sales since our website launched in June 2019
My designs have been worn by athletes, musicians, and influencers across various social media platforms
The Insurance Shop
Administrative Assistant | 08/2012 - 01/2022
As an administrative assistant to a busy and emerging home and auto insurance agency, I helped develop a flow and organizational system for the whole office to initiate new clients and maintain existing clients. I assisted between two and six agents and salespersons at a time, demonstrating a skill for prioritizing projects. I held responsibility by researching the backgrounds of the drivers, and the condition and speculations of the homes we would be insuring. Because the agency was new at the time I was hired, many systems were not yet in place, so I demonstrated adaptability by learning three different client management systems throughout my time at the agency, as well as the quoting software for more than a dozen different insurance carriers.
Kaylie Caswell Designs
Jewelry Designer | 08/2013 - 01/2022
Created unique illustrations and jewelry designs for various clients, communicating effectively to establish vision and specifications.
Enhanced jewelry designs by incorporating innovative materials and techniques.
Produced and maintained digital design assets, including logos, illustrations, and marketing collateral
Worked with clients to develop creative concepts
Used Adobe Illustrator and Photoshop as well as hand-drawing, painting, and a variety of other arts and crafts techniques to design products
Ensured timely delivery of design projects while maintaining a high level of client satisfaction and quality standards.
Managed small-scale production as well as ran my own shop page on Etsy.
NoiseTrade
Head of Department | 06/2015 - 01/2019
Worked my way up from an intern in June 2015 to head of the Books Division of NoiseTrade by the end of that year
Researched and reached out to authors who seemed to be a good fit for the platform
Curated and sold features to authors looking to gain more visibility within our community
Conducted and published interviews with authors
Assisted authors in managing their author profiles within the NoiseTrade platform
Worked with an entirely remote team across the United States, communicating via Slack to put together twice-weekly emails featuring notable authors and musicians from the NoiseTrade platform
Developed and fine-tuned editing skills and attention to detail by helping to edit the twice-weekly emails that were sent out to over a million subscribers.